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Beauty of Joseon vs Charlotte Tilbury

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Charlotte Tilbury are distinct skincare lines with diverging heritages. The Korean brand, founded in 2016, specializes in nourishing serums, masks, moisturizers, and sunscreens featuring niacinamide, glycerin, and hyaluronic acid, making it ideal for dry skin and dark spots. Conversely, the British brand, founded in 2013, focuses specifically on targeted moisturizers and eye treatments.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Charlotte Tilbury is a British skincare brand founded in 2013 and owned by Puig since 2020.

en.wikipedia.orgcosmeticsbusiness.com

This page compares some of the most popular Beauty of Joseon and Charlotte Tilbury products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Charlotte Tilbury products

People Say

Beauty of JoseonCharlotte Tilbury
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “extremely emollient and rich — Charlotte Tilbury Magic Eye Rescue”
    • “floods skin with moisture — Charlotte Tilbury Charlotte's Magic Cream”
    • “super hydrated — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
  • Texture and Application Mostly MentionedMostly Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “rich and nourishing — Charlotte Tilbury Charlotte's Magic Cream”
  • Glow and Radiant Finish Sometimes NotedMostly Mentioned
    • “radiant skin filter — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “lit-from-within glow — Charlotte Tilbury Charlotte's Magic Cream”
    • “gives a glass skin look — Beauty of Joseon Glow Serum”
  • Makeup Performance Rarely NotedMostly Mentioned
    • “perfect canvas for base — Charlotte Tilbury Charlotte's Magic Cream”
    • “foundation looks flawless — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “instantly smoothed out lines — Charlotte Tilbury Magic Eye Rescue”
    • “melts away sunscreen easily — Beauty of Joseon Radiance Cleansing Balm”
  • Gentle and Non-Irritating Formula Mostly MentionedNot noted
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “doesn't irritate my sensitive skin — Beauty of Joseon Apricot Blossom Peeling Gel”
  • Breakouts and Milia Often MentionedOften Mentioned
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
    • “gave me cystic acne — Beauty of Joseon Ginseng Cleansing Oil”
    • “broke me out within minutes — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “gave me acne — Charlotte Tilbury Collagen Superfusion Facial Oil”
  • High Price Point Not notedMostly Mentioned
    • “extremely overpriced — Charlotte Tilbury Charlotte's Magic Cream”
  • Sticky or Greasy Finish Sometimes NotedOften Mentioned
    • “Leaves a sticky film that doesn't go away — Beauty of Joseon Dynasty Cream”
    • “looked like a greaseball — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “left my face feeling sticky — Beauty of Joseon Glow Serum”
    • “too greasy for oily skin — Charlotte Tilbury Charlotte's Magic Cream”

Questions and answers

Beauty of Joseon or Charlotte Tilbury: which is better?

Beauty of Joseon and Charlotte Tilbury each do better for different skincare needs, with Beauty of Joseon being recognized for gentle, non-irritating formulas and texture, while Charlotte Tilbury excels in hydration and moisture. Niacinamide, a key ingredient found in Beauty of Joseon products, helps reduce cutaneous pigmentation and suppress melanosome transfer.

The British Journal of Dermatology, 2002

What is the difference between Beauty of Joseon and Charlotte Tilbury?

Beauty of Joseon offers a wide range of gentle, fragrance-free products that focus on skin types like dry skin, skin with dark spots, and sensitive skin, while Charlotte Tilbury features high-price moisturizers and oils tailored for hydration and mature skin.

Beauty of Joseon or Charlotte Tilbury: which moisturizer is better?

When comparing moisturizers, Charlotte Tilbury provides better hydration and moisture, while Beauty of Joseon offers unique textures and gentle, non-irritating formulas.

Which is more affordable, Beauty of Joseon or Charlotte Tilbury?

Beauty of Joseon is more affordable compared to Charlotte Tilbury, which is noted by reviewers for its high price point. Beauty of Joseon helps shoppers find budget-friendly skincare options.

Which causes fewer breakouts, Beauty of Joseon or Charlotte Tilbury?

Beauty of Joseon is noted by reviewers for causing breakouts and acne, whereas Charlotte Tilbury does not have this issue reported on the page. Therefore, Charlotte Tilbury is unlikely to cause the breakouts associated with the other brand.

Between Beauty of Joseon and Charlotte Tilbury, which brand is better suited for dry sensitive skin based on Lovi fit levels?

For dry sensitive skin, Beauty of Joseon is a strong match with high Lovi fit levels across multiple products like Dynasty Cream and Relief Sun: Rice + Probiotics, whereas Charlotte Tilbury also reaches a high Lovi fit with products like Charlotte's Magic Cream and Collagen Superfusion Facial Oil.

How do the founding years and corporate ownerships of Beauty of Joseon and Charlotte Tilbury compare?

Beauty of Joseon was founded in South Korea in 2016 and is owned by Goodai Global Inc. since 2019, whereas Charlotte Tilbury was founded in the United Kingdom in 2013 and is owned by Puig since 2020.

Which brand performs better for hydration and moisture according to reviewer themes?

Charlotte Tilbury performs better for hydration and moisture according to reviewer themes.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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