Anua vs Lancôme
Anua and Lancôme are two distinct skincare houses offering thoughtfully formulated moisturizers, toners, serums, and cleansers. The Korean brand centers its collections around hyaluronic acid, heartleaf, and niacinamide to suit dry and oily acne-prone skin best, whereas the French house relies on glycerin, hyaluronic acid, and adenosine to care for sensitive and mature skin. While the former highlights targeted solutions for blemishes, dark spots, and soothing relief, the latter is deeply loved for restorative actives that improve barrier function and smooth the complexion.
Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..
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Lancôme is a French skincare brand founded in 1935 and owned by L'Oréal S.A. since 1964.
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This page compares some of the most popular Anua and Lancôme products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Anua vs Lancôme products
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Heartleaf Pore Control Cleansing Oil
£18.00
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Heartleaf 77% Soothing Toner
£17.00
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Niacinamide 10% + TXA 4% Serum
£19.79
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PDRN Hyaluronic Acid Capsule 100 Serum
£28.40
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Heartleaf Quercetin Pore Deep Cleansing Foam
£13.00
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Rice 70 Glow Milky Toner
£19.00
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PEACH 70% NIACINAMIDE SERUM
£20.00
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Heartleaf 77% Clear Pad
£18.00
People Say
Texture and Absorption Mostly MentionedMostly Mentioned
- “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
- “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
- “absorbs quickly — Lancôme RÉNERGIE”
- “absorbs almost instantly — Lancôme Génifique Ultimate”
Hydration and Moisture Mostly MentionedMostly Mentioned
- “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
- “leaves skin plump — Anua Rice 70 Glow Milky Toner”
- “gives my skin an instant dewy glow — Lancôme Tonique Confort”
- “keeps the skin soft and hydrated — Lancôme HYDRA ZEN”
Soothing and Gentle Care Mostly MentionedOften Mentioned
- “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
- “calmed my red spots — Anua Heartleaf 77% Clear Pad”
- “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
- “instantly soothed my skin — Lancôme Génifique Ultimate”
Brightness and Glow Often MentionedSometimes Noted
- “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
- “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
- “Gives my skin a beautiful, healthy glow. — Anua Niacinamide 10% + TXA 4% Serum”
- “Skin looks lit from within — Lancôme Advanced Génifique Youth Activating Concentrate”
Cleansing and Makeup Removal Sometimes NotedSometimes Noted
- “Dissolved my sebaceous filaments immediately — Anua Heartleaf Pore Control Cleansing Oil”
- “Melted my waterproof mascara — Anua Heartleaf Pore Control Cleansing Oil”
- “Dissolves waterproof mascara instantly — Lancôme Bi-Facil Double Action Eye Makeup Remover”
- “removes all traces of makeup — Lancôme Crème Radiance”
Makeup Compatibility Rarely NotedSometimes Noted
- “concealer applies smoothly — Lancôme Advanced Génifique Eye Cream”
- “layers beautifully under makeup — Lancôme Génifique Ultimate”
- “perfect moisturizer to prep your skin before makeup — Lancôme HYDRA ZEN”
- “makeup applies so smoothly — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
Price and Value Rarely NotedMostly Mentioned
- “price feels way too high — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
- “small size, the price is expensive — Anua Rice Enzyme Brightening Cleansing Powder”
- “bottle too small — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
- “super expensive — Lancôme Absolue Precious Oil”
Breakouts and Acne Often MentionedRarely Noted
- “Caused tiny white bumps — Lancôme Advanced Génifique Youth Activating Concentrate”
- “Caused swelling and breakouts. — Lancôme Advanced Génifique Night Cream”
- “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
Texture and Consistency Issues Often MentionedRarely Noted
- “Leaves a greasy film — Lancôme Bi-Facil Double Action Eye Makeup Remover”
- “pilling like dead skin — Lancôme Génifique Ultimate”
- “left a tacky film on my face — Lancôme Tonique Confort”
- “Left such a gross tacky finish that refused to dry. — Anua Niacinamide 10% + TXA 4% Serum”
Anua vs Lancôme routines for dry skin
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Cleanser
Hyaluronic Acid Hydrating Gentle Foaming Cleanser
Morning · Evening · Once a week
£14.00
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Hydrating Toner
Rice 70 Glow Milky Toner
Morning
£19.00
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Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
£29.40
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SPF
Heartleaf Silky Moisture Sun Cream
Morning
£22.90
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Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
£18.00
-
Serum or Treatment
Green Lemon Vita C Blemish Serum
Evening · Once a week
£34.80
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Nourishing Mask
Heartleaf 77% Soothing Sheet Mask
Once a week
£21.00
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
£8.29
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Hydrating Toner
Tonique Confort
Morning
£27.60
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Moisturizer
RÉNERGIE
Morning · Evening · Once a week
£63.75
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SPF
Torriden DIVE-IN Mild Sunscreen
Morning
£22.00
-
Pre-Cleanser
Bi-Facil Double Action Eye Makeup Remover
Evening · Once a week
£21.95
-
Serum or Treatment
Advanced Génifique Youth Activating Concentrate
Evening · Once a week
£134.19
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
Buy Anua routine · £101.40 · 85% fit
Buy Lancôme routine · £294.78 · 77% fitSee multi-brand routine · 99% fit
Anua vs Lancôme routines for oily skin
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Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
£13.00
-
Hydrating Toner
Rice Enzyme Brightening Cleansing Powder
Morning · Once a week
£16.00
-
Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
£29.40
-
SPF
Heartleaf Silky Moisture Sun Cream
Morning
£22.90
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
£18.00
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
£18.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
£19.79
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
£8.29
-
Hydrating Toner
Tonique Confort
Morning · Once a week
£27.60
-
Moisturizer
RÉNERGIE
Morning · Evening · Once a week
£63.75
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
£11.29
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Pre-Cleanser
Bi-Facil Double Action Eye Makeup Remover
Evening · Once a week
£21.95
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
£29.00
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Serum or Treatment
Génifique Ultimate
Evening · Once a week
£39.60
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
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Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
Buy Anua routine · £176.18 · 82% fit
Buy Lancôme routine · £282.47 · 77% fitSee multi-brand routine · 97% fit
Anua vs Lancôme routines for combination skin
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Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
£13.00
-
Hydrating Toner
Rice 70 Glow Milky Toner
Morning · Once a week
£19.00
-
Moisturizer
Rice Enzyme Brightening Cleansing Powder
Morning · Evening · Once a week
£16.00
-
SPF
Heartleaf Silky Moisture Sun Cream
Morning
£22.90
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
£18.00
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
£18.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
£19.79
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
£14.99
-
Hydrating Toner
Tonique Confort
Morning · Once a week
£27.60
-
Moisturizer
RÉNERGIE
Morning · Evening · Once a week
£63.75
-
Pre-Cleanser
Bi-Facil Double Action Eye Makeup Remover
Evening · Once a week
£21.95
-
Cleansing Toner
REN Clean Skincare Ready Steady Glow Daily AHA Tonic
Evening
£30.99
-
Serum or Treatment
Advanced Génifique Youth Activating Concentrate
Evening · Once a week
£134.19
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
Buy Anua routine · £122.79 · 82% fit
Buy Lancôme routine · £331.47 · 74% fitSee multi-brand routine · 96% fit
Questions and answers
Anua or Lancôme: which is better?
Anua and Lancôme offer comparable routines for most skin types on this page, but Anua does better for soothing care, brightness, and price value.
What is the difference between Anua and Lancôme?
Anua products on this page list no fragrance and offer better value, while Lancôme products often include fragrance and carry a high price point. Both brands achieve high routine fit levels across most skin types, but Anua outperforms Lancôme in soothing care and brightening.
Anua or Lancôme for dry skin?
Both Anua and Lancôme offer a High routine fit for dry skin among the products on this page. Anua helps provide soothing and brightening benefits with fragrance-free formulas, while Lancôme is noted for deep hydration.
Anua or Lancôme: which cleanser is better?
Both Anua and Lancôme offer effective cleansers, but Anua is a better choice for soothing and gentle care because the products on this page list no fragrance. Lancôme cleansers, on the other hand, frequently contain fragrance.
Which is more affordable, Anua or Lancôme?
Anua is more affordable, as price and value is an area where it outperforms Lancôme.
Anua or Lancôme: which brand is better for soothing and gentle care?
Anua is better for soothing and gentle care, as it does better on this review theme than Lancôme. Furthermore, every product on the Anua page lists no fragrance in its ingredients, helping minimize potential skin irritation.
Anua or Lancôme: which brand offers better brightness and glow?
Anua offers better brightness and glow for the products on this page, as it outperforms Lancôme in brightness and glow review themes. Niacinamide helps reduce pigmentation and control skin aging by suppressing melanosome transfer.
Which brand has a better routine fit for combination skin?
Anua has a better routine fit for combination skin, achieving a High fit level compared to Lancôme's Average fit level.
Anua or Lancôme for oily skin?
Both Anua and Lancôme offer a High routine fit for oily skin on the products on this page. Anua may be preferred for those seeking fragrance-free options with a lower price point.
Anua or Lancôme for sensitive skin?
For sensitive skin, both Anua and Lancôme offer products on this page that provide a High routine fit level. Anua focuses on gentle care without fragrance across its products, while Lancôme is noted for soothing sensitive skin despite some formulas containing fragrance.
Anua or Lancôme for acne-prone skin?
Both Anua and Lancôme have a High routine fit for acne-prone skin on the products on this page. Anua may be preferred by shoppers looking for better value, as reviewers note a high price point for Lancôme.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Spent Yeast Waste Streams as a Sustainable Source of Bioactive Peptides for Skin Applications
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Emulgels powered by coco-glucoside: A stable and effective synbiotics delivery system for skin care
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Skin moisturization by hydrogenated polyisobutene--quantitative and visual evaluation
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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