Anua vs Lancôme
Anua and Lancôme are two distinct skincare houses offering thoughtfully formulated moisturizers, toners, serums, and cleansers. Founded in 2019, the Korean brand features hyaluronic acid, heartleaf, and niacinamide to suit oily acne-prone and dry skin, while the French label established in 1935 relies on glycerin, hyaluronic acid, and adenosine to best nurture sensitive and mature skin. Both lines address specific concerns like dark spots, yet they differ through Anua focusing on targeted heartleaf and niacinamide treatments and Lancôme utilizing restorative active ingredients for enhanced hydration and barrier function.
Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..
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Lancôme is a French skincare brand founded in 1935 and owned by L'Oréal S.A. since 1964.
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This page compares some of the most popular Anua and Lancôme products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Anua vs Lancôme products
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Heartleaf Pore Control Cleansing Oil
$17.00
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Heartleaf 77% Soothing Toner
$19.69
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Niacinamide 10% + TXA 4% Serum
$21.85
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PDRN Hyaluronic Acid Capsule 100 Serum
$27.37
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Heartleaf Quercetin Pore Deep Cleansing Foam
$13.00
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Rice 70 Glow Milky Toner
$21.00
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PEACH 70% NIACINAMIDE SERUM
$20.00
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Heartleaf 77% Clear Pad
$21.88
People Say
Texture and Absorption Mostly MentionedMostly Mentioned
- “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
- “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
- “absorbs quickly — Lancôme RÉNERGIE”
- “absorbs almost instantly — Lancôme Génifique Ultimate”
Hydration and Moisture Mostly MentionedMostly Mentioned
- “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
- “leaves skin plump — Anua Rice 70 Glow Milky Toner”
- “gives my skin an instant dewy glow — Lancôme Tonique Confort”
- “keeps the skin soft and hydrated — Lancôme HYDRA ZEN”
Soothing and Gentle Care Mostly MentionedOften Mentioned
- “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
- “calmed my red spots — Anua Heartleaf 77% Clear Pad”
- “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
- “instantly soothed my skin — Lancôme Génifique Ultimate”
Brightness and Glow Often MentionedSometimes Noted
- “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
- “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
- “Gives my skin a beautiful, healthy glow. — Anua Niacinamide 10% + TXA 4% Serum”
- “Skin looks lit from within — Lancôme Advanced Génifique Youth Activating Concentrate”
Cleansing and Makeup Removal Sometimes NotedSometimes Noted
- “Dissolved my sebaceous filaments immediately — Anua Heartleaf Pore Control Cleansing Oil”
- “Melted my waterproof mascara — Anua Heartleaf Pore Control Cleansing Oil”
- “Dissolves waterproof mascara instantly — Lancôme Bi-Facil Double Action Eye Makeup Remover”
- “removes all traces of makeup — Lancôme Crème Radiance”
Makeup Compatibility Rarely NotedSometimes Noted
- “concealer applies smoothly — Lancôme Advanced Génifique Eye Cream”
- “layers beautifully under makeup — Lancôme Génifique Ultimate”
- “perfect moisturizer to prep your skin before makeup — Lancôme HYDRA ZEN”
- “makeup applies so smoothly — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
Price and Value Rarely NotedMostly Mentioned
- “price feels way too high — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
- “small size, the price is expensive — Anua Rice Enzyme Brightening Cleansing Powder”
- “bottle too small — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
- “super expensive — Lancôme Absolue Precious Oil”
Breakouts and Acne Often MentionedRarely Noted
- “Caused tiny white bumps — Lancôme Advanced Génifique Youth Activating Concentrate”
- “Caused swelling and breakouts. — Lancôme Advanced Génifique Night Cream”
- “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
Texture and Consistency Issues Often MentionedRarely Noted
- “Leaves a greasy film — Lancôme Bi-Facil Double Action Eye Makeup Remover”
- “pilling like dead skin — Lancôme Génifique Ultimate”
- “left a tacky film on my face — Lancôme Tonique Confort”
- “Left such a gross tacky finish that refused to dry. — Anua Niacinamide 10% + TXA 4% Serum”
Anua vs Lancôme routines for dry skin
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Cleanser
Hyaluronic Acid Hydrating Gentle Foaming Cleanser
Morning · Evening · Once a week
$15.00
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Hydrating Toner
Rice 70 Glow Milky Toner
Morning
$21.00
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Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
$25.00
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SPF
Heartleaf Silky Moisture Sun Cream
Morning
$26.00
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
$17.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
$21.85
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
$22.00
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Cleanser
Crème Radiance
Morning · Evening · Once a week
$39.00
-
Hydrating Toner
Tonique Confort
Morning
$62.00
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Moisturizer
RÉNERGIE
Morning · Evening · Once a week
$180.00
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SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
$15.99
-
Pre-Cleanser
Bi-Facil Double Action Eye Makeup Remover
Evening · Once a week
$52.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
$22.00
Buy Anua routine · $147.85 · 85% fit
Buy Lancôme routine · $370.99 · 63% fitSee multi-brand routine · 99% fit
Anua vs Lancôme routines for oily skin
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Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
$13.00
-
Hydrating Toner
Rice Enzyme Brightening Cleansing Powder
Morning · Once a week
$15.90
-
Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
$25.00
-
SPF
Heartleaf Silky Moisture Sun Cream
Morning
$26.00
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
$17.00
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
$18.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
$21.85
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
$79.00
-
Cleanser
Crème Radiance
Morning · Evening · Once a week
$39.00
-
Hydrating Toner
Tonique Confort
Morning · Once a week
$62.00
-
Moisturizer
RÉNERGIE
Morning · Evening · Once a week
$180.00
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Bi-Facil Double Action Eye Makeup Remover
Evening · Once a week
$52.00
-
Cleansing Toner
Pixi Glow Tonic
Evening
$28.42
-
Serum or Treatment
Génifique Ultimate
Evening · Once a week
$135.00
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
$79.00
Buy Anua routine · $215.75 · 83% fit
Buy Lancôme routine · $659.39 · 67% fitSee multi-brand routine · 98% fit
Anua vs Lancôme routines for combination skin
-
Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
$13.00
-
Hydrating Toner
Rice 70 Glow Milky Toner
Morning · Once a week
$21.00
-
Moisturizer
Rice Enzyme Brightening Cleansing Powder
Morning · Evening · Once a week
$15.90
-
SPF
Heartleaf Silky Moisture Sun Cream
Morning
$26.00
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
$17.00
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
$18.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
$21.85
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
$58.00
-
Cleanser
Crème Radiance
Morning · Evening · Once a week
$39.00
-
Hydrating Toner
Tonique Confort
Morning · Once a week
$62.00
-
Moisturizer
RÉNERGIE
Morning · Evening · Once a week
$180.00
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
$14.97
-
Pre-Cleanser
Bi-Facil Double Action Eye Makeup Remover
Evening · Once a week
$52.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
$18.90
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
$69.00
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
$58.00
Buy Anua routine · $190.75 · 83% fit
Buy Lancôme routine · $493.87 · 66% fitSee multi-brand routine · 97% fit
Questions and answers
Anua or Lancôme: which is better?
Anua has a High routine fit across all skin types on this page, whereas Lancôme achieves an Average fit. Anua also does better for soothing, gentle care, brightness, and price value.
What is the difference between Anua and Lancôme?
Anua features fragrance-free products on this page and tends to fit better for brightness, glow, and gentle soothing care, whereas Lancôme is known for a higher price point and includes fragrance in many of its items. Both brands offer solid options for deep hydration and texture improvement.
Anua or Lancôme for dry skin?
Anua has a High fit level for dry skin on this page, whereas Lancôme has an Average routine fit for dry skin. Additionally, the products on this page for Anua list no fragrance in their ingredients, while many Lancôme products on this page include added fragrance.
Anua or Lancôme: which cleanser is better?
Both Anua and Lancôme offer cleansers, but Anua is the better choice for everyday value since the products on this page list no fragrance and avoid the warning ratings seen on some Lancôme cleansers.
Which is more affordable, Anua or Lancôme?
Anua is more affordable than Lancôme, as Lancôme faces widespread reviewer complaints regarding a high price point while Anua wins on price and value.
Which brand has better fragrance-free product options, Anua or Lancôme?
Anua has better fragrance-free product options because every product on the Anua page lists no fragrance in its ingredients, whereas most Lancôme products on its page contain added fragrance. Lovi fit levels for Anua products are generally high across skin types, helping shoppers find safe options.
Which brand performs better for brightness and glow according to reviewers?
Anua performs better for brightness and glow according to reviewers. The products on this page feature key ingredients like niacinamide, which helps reduce cutaneous pigmentation and suppress melanosome transfer.
Anua or Lancôme for oily skin?
For oily skin, Lovi rates Anua High while rating Lancôme Average. Anua delivers better results in soothing and gentle care as well as brightness and glow, whereas every product on the Anua page lists no fragrance in its ingredients.
Anua or Lancôme: which moisturizer is better?
Anua features moisturizers on this page that may offer better value and soothing care, as every product on its page lists no fragrance in its ingredients. Lovi finds that Anua fits dry skin with a High rating, whereas Lancôme formulas on this page have a Caution rating for dry skin.
Anua or Lancôme for sensitive skin?
Lovi shows a High routine fit for sensitive skin with Anua and an Average fit with Lancôme. Anua provides better soothing and gentle care for sensitive skin, while every product on the Anua page lists no fragrance in its ingredients.
Anua or Lancôme for acne-prone skin?
Anua has a High fit for acne-prone skin on this page, while Lancôme is a lower match. Niacinamide helps control pigmentation and supports skin health.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Spent Yeast Waste Streams as a Sustainable Source of Bioactive Peptides for Skin Applications
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Emulgels powered by coco-glucoside: A stable and effective synbiotics delivery system for skin care
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Skin moisturization by hydrogenated polyisobutene--quantitative and visual evaluation
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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