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VR vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

VR and No7 are established skincare lines that balance daily efficacy with thoughtful formulation. The former is known for sensory moisturizers featuring PDRN CREAM, while the latter is a British brand founded in 1935 offering serums, eye products, and moisturizers built around vitamin C, shea butter, and hyaluronic acid. VR suits combination, sensitive, and dry skin best, whereas the British line fits mature skin and dry skin best. They differ primarily in their core ingredient profiles and sensory experiences.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular VR and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular VR vs No7 products

Questions and answers

VR or No7: which is better?

No7 offers a much wider range of targeted serums, eye creams, and moisturizers with Superior Lovi fit levels for mature and dry skin, whereas VR features only a single fragrance-free moisturizer on this page with High fit for sensitive skin.

What is the difference between VR and No7?

VR offers just one fragrance-free moisturizer on this page with High fit for sensitive skin, while No7 features thirteen products spanning serums, creams, and exfoliants with Superior fit for mature skin.

VR or No7: which moisturizer is better?

No7 offers multiple moisturizers on this page, such as Protect & Perfect Intense Advanced Night Cream, which Lovi rates as Superior for mature skin and High for dry skin, whereas VR provides only a single moisturizer, PDRN CREAM, which Lovi rates as Average for both dry and mature skin.

Which is more affordable, VR or No7?

This page does not provide pricing information to compare the affordability of VR and No7.

Which causes fewer breakouts, VR or No7?

When it comes to breakouts, neither brand shows an overall advantage on this page, as both offer products with average or high fit levels for acne-prone skin.

How do the founding years and ownership of VR and No7 compare?

VR was founded in 2018 and is owned by an independent company, whereas No7 was founded in 1935 in the United Kingdom and has been owned by Sycamore Partners since 2025.

Which brand offers products with no fragrance listed in their ingredients, VR or No7?

VR offers fragrance-free options across the products on this page, whereas No7 includes fragrance in some of its items.

What key ingredients are found across No7 products?

No7 products feature Vitamin C, shea butter, hyaluronic acid, and niacinamide as key ingredients across the range.

The British Journal of Dermatology, 2002Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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