Kiehl's vs Olay
Kiehl's and Olay are two esteemed skincare lines that offer nourishing moisturizers, targeted serums, soothing toners, gentle eye products, and cleansers. The American brand founded in 1851 relies on glycerin and squalane to suit dry skin and mature skin best, whereas the latter is enriched with niacinamide and glycerin to suit sensitive skin and acne-prone skin best. While both lines feature thoughtfully formulated options for various complexions, they differ in their heritage, foundational ingredients, and the specific skin types they naturally accommodate.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
This page compares some of the most popular Kiehl's and Olay products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Kiehl's vs Olay products
People Say
Texture and Absorption Mostly MentionedMostly Mentioned
- “feels like nothing — Kiehl's Better Screen UV Serum”
- “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “sinks in quickly — Olay Super Serum”
- “absorbs quickly — Olay Vitamin C Serum”
Hydration and Moisture Mostly MentionedMostly Mentioned
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
- “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
- “Instantly smoother, softer, and more hydrated — Olay Regenerist Micro-Sculpting Cream”
- “light and smooth — Olay Ultimate Eye Cream”
Skin Smoothing and Barrier Often MentionedOften Mentioned
- “skin feels baby soft — Olay Retinol24”
- “Skin feels like silk — Olay Regenerist Retinol 24 Night Moisturizer”
- “Makeup goes on so smooth — Olay Regenerist Micro-Sculpting Cream”
- “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
Brightening and Radiance Often MentionedOften Mentioned
- “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “woke up glowing — Kiehl's Midnight Recovery Concentrate”
- “iridescent glow — Olay Super Serum”
- “hides dark shadows — Olay Ultimate Eye Cream”
Gentle on Skin Often MentionedSometimes Noted
- “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “fragrance-free — Kiehl's Ultra Facial Cream”
- “fragrance-free — Olay Eye Lifting Serum”
- “No irritation at all — Olay Regenerist Retinol 24 Night Moisturizer”
Makeup Compatibility Sometimes NotedSometimes Noted
- “concealer glides on smoothly — Kiehl's Creamy Eye Treatment with Avocado”
- “no pilling — Kiehl's Ultra Facial Cream”
- “absorbs instantly — Olay Eye Lifting Serum”
- “acts as primer — Olay Super Serum”
High Price Mostly MentionedRarely Noted
- “expensive for drugstore — Olay Super Serum”
- “expensive — Olay Super Serum Night Repair”
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Breakouts and Irritation Often MentionedSometimes Noted
- “burned my face immediately — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
- “caused cystic acne — Olay Retinol24”
- “Caused breakouts — Olay Regenerist Micro-Sculpting Cream”
Product Ineffectiveness Often MentionedSometimes Noted
- “no difference — Olay Vitamin C Serum”
- “not moisturizing enough — Olay Super Serum”
- “didn't see a difference — Olay Retinol24”
- “skin felt tight after an hour — Kiehl's Ultra Facial Oil-Free Gel Cream”
Kiehl's vs Olay routines for dry skin
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
S$57.34
-
Hydrating Toner
Ultra Facial Toner
Morning
S$53.30
-
Moisturizer
Hydro-Plumping Serum Concentrate
Morning · Evening · Once a week
S$22.43
-
SPF
thinkbaby Safe Sunscreen SPF 50+
Morning
S$21.09
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
S$39.68
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
S$63.44
-
Nourishing Mask
MEDIHEAL Collagen Essential Mask
Once a week
S$62.94
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
S$25.81
-
Hydrating Toner
COSRX Propolis Synergy Toner
Morning
S$41.07
-
Moisturizer
Regenerist Luminous Tone Perfecting Cream
Morning · Evening · Once a week
S$38.65
-
SPF
Regenerist Micro-Sculpting Cream
Morning
S$39.91
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
S$39.68
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Nourishing Mask
MEDIHEAL Collagen Essential Mask
Once a week
S$62.94
Buy Kiehl's routine · S$209.58 · 92% fit
Buy Olay routine · S$248.06 · 83% fitSee multi-brand routine · 99% fit
Kiehl's vs Olay routines for oily skin
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
S$57.34
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
S$53.30
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
S$114.04
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
S$28.72
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
S$70.21
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening · Once a week
S$36.48
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
S$63.44
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
S$89.14
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
S$25.81
-
Hydrating Toner
TROIAREUKE H+Cocktail Purifying Ampoule Toner
Morning · Once a week
S$168.51
-
Moisturizer
Regenerist Retinol 24 Night Moisturizer
Morning · Evening · Once a week
S$44.05
-
SPF
Regenerist Whip Face Moisturizer SPF 25
Morning
S$38.60
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
S$70.21
-
Cleansing Toner
Oil Minimizing Clean Toner
Evening · Once a week
S$49.40
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
S$89.14
Buy Kiehl's routine · S$287.99 · 90% fit
Buy Olay routine · S$485.72 · 81% fitSee multi-brand routine · 96% fit
Kiehl's vs Olay routines for combination skin
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
S$57.34
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
S$53.30
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
S$114.04
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
S$28.72
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
S$70.21
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening · Once a week
S$36.48
-
Serum or Treatment
Peach & Lily Glass Skin Refining Serum
Evening · Once a week
S$63.44
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
S$89.14
-
Cleanser
Regenerating Cream Cleanser
Morning · Evening · Once a week
S$25.81
-
Hydrating Toner
Whamisa Organic Flowers Toner Deep Rich
Morning · Once a week
S$64.81
-
Moisturizer
Regenerist Retinol 24 Night Moisturizer
Morning · Evening · Once a week
S$44.05
-
SPF
Regenerist Micro-Sculpting Cream
Morning
S$39.91
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
S$70.21
-
Cleansing Toner
Oil Minimizing Clean Toner
Evening · Once a week
S$49.40
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
S$89.14
Buy Kiehl's routine · S$287.99 · 90% fit
Buy Olay routine · S$383.33 · 80% fitSee multi-brand routine · 97% fit
Questions and answers
Kiehl's or Olay: which is better?
Both Kiehl's and Olay offer strong options, but Kiehl's achieves a Superior fit level for dry, oily, combination, sensitive, mature, and oily acne-prone skin routines on this page. Reviewers note that Olay does better for skin smoothing and barrier benefits, while both brands perform equally well for hydration and brightening.
What is the difference between Kiehl's and Olay?
Both Kiehl's and Olay offer a wide range of popular skincare products, with Kiehl's routine fit rated as Superior for dry skin compared to Olay's High fit. Olay does better on high price concerns, while both brands perform equally on texture and hydration.
Kiehl's or Olay for dry skin?
For dry skin, Lovi rates Kiehl's routine fit as Superior and Olay's as High. The products on this page for both brands feature deeply hydrating ingredients like glycerin and hyaluronic acid to help improve skin moisture.
Kiehl's or Olay: which cleanser is better?
When comparing cleansers, both Kiehl's and Olay offer strong options, but Kiehl's generally features superior fit ratings for oily and acne-prone skin types across its cleansing range. For instance, the Calendula Deep Cleansing Foaming Face Wash achieves a Superior fit level for oily and oily acne-prone skin on Lovi.
Which is more affordable, Kiehl's or Olay?
Olay is more affordable, whereas a high price point is often noted as a drawback for Kiehl's.
Kiehl's or Olay: which brand has better anti-aging options for mature skin?
Which brand offers more fragrance-free products, Kiehl's or Olay?
Both Kiehl's and Olay offer the same amount of fragrance-free products on this page, with twenty-six options each.
Kiehl's or Olay: which brand is better for treating dark spots and brightening?
Both Kiehl's and Olay are equal for brightening and radiance based on reviewer themes on this page. For treating dark spots, the products on this page show that Olay includes niacinamide, which may help reduce cutaneous pigmentation.
Kiehl's or Olay for oily skin?
For oily skin, Lovi rates Kiehl's routine fit as Superior and Olay's routine fit as High. The products on this page from both brands help deliver lightweight, non-greasy hydration.
Kiehl's or Olay: which moisturizer is better?
Both Kiehl's and Olay offer effective moisturizers, with Kiehl's providing lightweight, non-greasy options and Olay focusing on intense hydration and skin smoothing. Lovi rates Kiehl's routine fit for dry skin as Superior and Olay's as High.
Kiehl's or Olay for sensitive skin?
For sensitive skin, Lovi rates Kiehl's routine fit as Superior and Olay's as High. Both brands offer products with no fragrance listed for the vast majority of their items on this page.
Kiehl's or Olay: which sunscreen is better?
When comparing sunscreens on this page, Kiehl's Better Screen UV Serum achieves a High fit level for sensitive skin, acne-prone skin, and mature skin, while Olay Regenerist Whip Face Moisturizer SPF 25 achieves a High fit level for mature skin, sensitive skin, and acne-prone skin.
Kiehl's or Olay for acne-prone skin?
Both Kiehl's and Olay offer a High routine fit for acne-prone skin on this page. Kiehl's features targeted products like the Calendula Herbal-Extract Toner which achieves a Superior fit for this skin type, while Olay utilizes key ingredients like Niacinamide to help improve skin texture and smoothness.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
Neuroimmunomodulatory compound for sensitive skin care: in vitro and clinical assessment
Comedogenicity in rabbit: some cosmetic ingredients/vehicles
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
Dually functionalized dendrimer for stimuli-responsive release of active ingredients into the skin
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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