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Anua vs Elemis

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Anua and Elemis are two distinct skincare lines established to address diverse complexions through specialized formulations. Founded in 2019, the Korean brand features moisturizers, toners, serums, and cleansers built around hyaluronic acid, heartleaf, and niacinamide that suit oily, acne-prone, and dark-spot-prone skin best. Conversely, the British brand launched in 1989 offers expertly formulated cleansers, moisturizers, serums, and toners enriched with glycerin and shea butter that favor dry, balanced, and sensitive skin. While both companies provide comprehensive regimens, they differ significantly in their ingredient philosophies and targeted skin types.

Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..

prnewswire.comkedglobal.comtracxn.comv.daum.net

Elemis is a British skincare brand founded in 1989 and owned by L'Occitane Group since 2019.

elemis.comau.elemis.comen.wikipedia.org

This page compares some of the most popular Anua and Elemis products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Anua vs Elemis products

People Say

AnuaElemis
  • Texture and Absorption Mostly MentionedMostly Mentioned
    • “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
    • “Feels like water, not heavy oil — Anua Heartleaf Pore Control Cleansing Oil”
    • “Absorbs almost immediately, and my skin feels well hydrated all day. — Elemis Pro-Collagen Marine Cream”
    • “whipped silk feel — Elemis Superfood Midnight Facial”
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “leaves skin plump — Anua Rice 70 Glow Milky Toner”
    • “The cream really hydrates and my face looks amazing. — Elemis Pro-Collagen Night Cream”
    • “Quenches thirsty skin... immediate improvement. — Elemis Pro-Collagen Marine Cream”
  • Brightening and Glow Mostly MentionedOften Mentioned
    • “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
    • “glass-like glow — Anua Rice 70 Glow Milky Toner”
    • “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
    • “healthy glow — Elemis Dynamic Resurfacing Facial Pads”
  • Gentle and Non-Irritating Formula Often MentionedSometimes Noted
    • “calmed my red spots — Anua Heartleaf 77% Clear Pad”
    • “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
    • “didn't sensitize my skin — Anua BHA 2% Gentle Exfoliating Toner”
    • “no stinging or redness — Elemis Papaya Enzyme Peel”
  • Skin Smoothing and Exfoliation Sometimes NotedOften Mentioned
    • “baby soft — Elemis Dynamic Resurfacing Facial Pads”
    • “skin feels baby soft — Elemis Papaya Enzyme Peel”
    • “non-stripping formula — Elemis Dynamic Resurfacing Facial Wash”
    • “gentle PHA exfoliation — Anua Heartleaf 77% Clear Pad”
  • Makeup Compatibility and Removal Sometimes NotedSometimes Noted
    • “Melted my waterproof mascara — Anua Heartleaf Pore Control Cleansing Oil”
    • “makeup applies so smoothly — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “melts waterproof mascara — Elemis Pro-Collagen Cleansing Balm”
    • “Sits nicely under make up... perfect base. — Elemis Pro-Collagen Marine Cream”
  • High Price Point Rarely NotedMostly Mentioned
    • “price feels way too high — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
    • “small size, the price is expensive — Anua Rice Enzyme Brightening Cleansing Powder”
    • “bottle too small — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
    • “Complete waste of money for me. — Elemis Pro-Collagen Marine Cream”
  • Breakouts and Acne Often MentionedRarely Noted
    • “caused cystic acne — Elemis Pro-Collagen Cleansing Balm”
    • “terrible spots — Elemis Dynamic Resurfacing Facial Pads”
    • “clogged my pores — Elemis Papaya Enzyme Peel”
    • “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
  • Skin Irritation and Sensitivity Sometimes NotedSometimes Noted
    • “stinging sensation — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
    • “Made my vision blurry for an hour — Anua Heartleaf Pore Control Cleansing Oil”
    • “blurry vision — Elemis Pro-Collagen Cleansing Balm”
    • “Developed milia and closed comedones. — Elemis Pro-Collagen Marine Cream”

Anua vs Elemis moisturizers

Anua vs Elemis serums and treatments

Questions and answers

Anua or Elemis: which is better?

Anua is better for gentle and non-irritating formulas as well as brightening and glow, whereas Elemis excels at skin smoothing and exfoliation based on the products on this page. Anua has no fragrance listed across its range, while most Elemis products contain fragrance.

What is the difference between Anua and Elemis?

Anua focuses on gentle, fragrance-free formulations that help with brightening and barrier support, while Elemis emphasizes luxurious, often-fragranced products that help with skin smoothing and exfoliation. For the products on this page, reviewers frequently mention Anua for its glass skin glow toners and Elemis for its hydrating moisturizers, though Elemis tends to have a higher price point.

Anua or Elemis: which cleanser is better?

When comparing cleansers on this page, both Anua and Elemis offer options with High fit levels for various skin types, such as the Anua Heartleaf Quercetin Pore Deep Cleansing Foam and the Elemis Dynamic Resurfacing Facial Wash for oily and acne-prone skin. However, Anua products on this page list no fragrance, whereas Elemis includes fragrance in several of its cleansers.

Which is more affordable, Anua or Elemis?

Elemis is noted by reviewers for having a high price point, whereas Anua is not, making Anua the more affordable brand among the products on this page.

Which causes fewer breakouts, Anua or Elemis?

Anua causes fewer breakouts than Elemis for the products on this page, as Elemis has negative feedback regarding breakouts and acne. Anua relies on key ingredients like niacinamide, which helps control skin aging and pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Anua or Elemis: which brand is better for brightening and glow?

For brightening and glow, Anua does better among the products on this page. Reviewers note that Anua features brightening serums, backed by ingredients like niacinamide which may help reduce pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Do Anua or Elemis products contain fragrance?

Anua lists no fragrance in the ingredients for every product on this page. In contrast, Elemis includes fragrance in the majority of its products on this page, with only 4 out of 22 products listing no fragrance.

Which brand focuses on skin smoothing and exfoliation, Anua or Elemis?

Elemis does better for skin smoothing and exfoliation among the products on this page. Reviewers note that the brand helps deliver smoother skin texture through its exfoliating and resurfacing products.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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