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facefacts skincare

Rated by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

facefacts.me

Facefacts is loved for its nourishing cleansers and targeted formulas. Its products suit dry, normal, and combination skin best. The standout products for particular concerns include, for acne-prone skin, the Hydrating Gentle Cleanser. Its key ingredients maintain the natural moisture balance.

This page covers some of the most popular facefacts products; for the whole facefacts range, with a fit score for every product, use the Lovi app.

facefacts cleansers

Questions and answers

Is facefacts worth it?

Facefacts is worth it for shoppers looking for reliable care, as Lovi rates the facefacts-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Additionally, every facefacts product on this page lists no fragrance in its ingredients.

What are facefacts's best products?

Facefacts fits dry skin, sensitive skin, and acne-prone skin best, where Lovi rates the facefacts-focused routines Superior. Lovi rates the Hydrating Gentle Cleanser High for dry skin, sensitive skin, acne-prone skin, and dry sensitive skin.

Which facefacts cleanser is best for oily skin?

The Hydrating Gentle Cleanser is the facefacts cleanser for oily skin, where Lovi rates it Low. The facefacts products on this page list no fragrance in their ingredients.

Does facefacts cause breakouts?

Facefacts is unlikely to cause breakouts because the facefacts products on this page have no fragrance and Lovi rates the facefacts-focused routine Superior for acne-prone skin.

Is facefacts fragrance-free?

Yes, the facefacts products on this page list no fragrance in their ingredients, helping keep things calm for your skin.

What are the key ingredients in facefacts products?

Sodium hyaluronate, glycerin, and ceramides are key ingredients in the facefacts products on this page. These components help keep skin soft and support moisture retention. Lovi rates facefacts routines Superior for dry and sensitive skin.

Dermatologic Therapy, 2022

How do I build a facefacts skincare routine?

To build a facefacts routine, you start by cleansing with the Hydrating Gentle Cleanser, which fits dry, sensitive, and acne-prone skin well. Lovi rates the facefacts-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Every facefacts product on this page lists no fragrance in its ingredients.

What are good alternatives to facefacts?

Good alternatives to facefacts include BYOMA, The INKEY List, Medik8, Simple, Elemis, and Pixi, which all have pages on Lovi. For dry skin, a BYOMA-focused routine is a good choice as Lovi rates it Superior.

facefacts vs BYOMA: which is better?

Facefacts is better for dry skin, oily skin, sensitive skin, combination skin, and acne-prone skin, as Lovi rates the facefacts-focused routine Superior for all of these skin types compared to BYOMA. The facefacts products on this page are also fragrance-free.

Who owns facefacts, and where is it from?

facefacts is a British brand founded in 2019, owned by Brand Masters B.V. since 2026.

facefacts.me

Is facefacts cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list facefacts as cruelty-free.

Research behind facefacts's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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