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BYOMA vs Dr. Barbara Sturm

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Dr. Barbara Sturm are distinct skincare lines founded in 2022 and 2014, respectively. The British brand is known for its moisturizers, toners, cleansers, and serums featuring tri-ceramide and squalane, while the German brand is loved for its gentle moisturizers, clarifying exfoliants, and nourishing serums built on scientifically advanced formulas. Both suit sensitive skin and dry skin best, but they differ in their specific scientific foundations and targeted treatments for acne, dark spots, and mature skin.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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Dr. Barbara Sturm is a German skincare brand founded in 2014 and owned by Puig since 2024.

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This page compares some of the most popular BYOMA and Dr. Barbara Sturm products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Dr. Barbara Sturm products

People Say

BYOMADr. Barbara Sturm
  • Hydration and Skin Barrier Mostly MentionedMostly Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “skin drank it up — Dr. Barbara Sturm Hyaluronic Serum”
  • Gentle and Fragrance-Free Formula Often MentionedMostly Mentioned
    • “doesn't irritate my sensitive skin — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “deep yet gentle cleanse — Dr. Barbara Sturm Enzyme Cleanser”
    • “reduced redness — Dr. Barbara Sturm Hyaluronic Serum”
    • “great for sensitive skin — BYOMA Balancing Face Mist”
  • Texture and Absorption Often MentionedMostly Mentioned
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in immediately — BYOMA Hydrating Serum”
    • “sinks in immediately — Dr. Barbara Sturm Hyaluronic Serum”
    • “sinks in quickly — Dr. Barbara Sturm The Good C Vitamin C Serum”
  • Skin Texture Improvement Sometimes NotedOften Mentioned
    • “skin texture is immediately more even — Dr. Barbara Sturm Enzyme Cleanser”
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
  • Finish and Radiance Rarely NotedOften Mentioned
    • “skin looks brighter — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “healthy glow — Dr. Barbara Sturm Hyaluronic Serum”
    • “healthy glow — BYOMA Hydrating Milky Toner”
  • Value and Price Point Often MentionedNot noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • High Price and Cost Not notedMostly Mentioned
    • “way too expensive — Dr. Barbara Sturm Hyaluronic Serum”
  • Packaging and Dispenser Issues Mostly MentionedRarely Noted
    • “powder can be messy — Dr. Barbara Sturm Enzyme Cleanser”
    • “Opening is huge — BYOMA Brightening Toner”
  • Adverse Skin Reactions and Breakouts Often MentionedOften Mentioned
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “face feels a bit tight — Dr. Barbara Sturm Enzyme Cleanser”
    • “quite red after — Dr. Barbara Sturm Enzyme Cleanser”
  • Brightening and Efficacy Limitations Rarely NotedOften Mentioned
    • “didn't see difference — BYOMA Brightening Serum”
    • “Did nothing — BYOMA Clarifying Serum”
    • “didn't notice much difference — BYOMA Sensitive Retinol Oil”
    • “did nothing — Dr. Barbara Sturm Hyaluronic Serum”

Questions and answers

BYOMA or Dr. Barbara Sturm: which is better?

BYOMA is a better fit for shoppers seeking affordable hydration and skin barrier support, as the products on this page achieve superior ratings for dry skin and dry sensitive skin. Reviewers often mention its gentle, fragrance-free moisturizers, while Lovi rates its range favorably for barrier repair.

What is the difference between BYOMA and Dr. Barbara Sturm?

BYOMA focuses on barrier-strengthening moisturizers and budget-friendly hydration, whereas Dr. Barbara Sturm offers targeted treatments that often perform well for skin texture improvement.

BYOMA or Dr. Barbara Sturm: which moisturizer is better?

For moisturizers, BYOMA does better for hydration and the skin barrier on this page, while the products on this page help strengthen the skin barrier. Lovi finds that BYOMA offers Superior fit levels for dry and dry sensitive skin.

Which is more affordable, BYOMA or Dr. Barbara Sturm?

BYOMA is more affordable than Dr. Barbara Sturm, as review themes note that BYOMA does better on value and price point, while Dr. Barbara Sturm has higher prices and costs.

Which causes fewer breakouts, BYOMA or Dr. Barbara Sturm?

When it comes to adverse skin reactions and breakouts, reviewers find that both BYOMA and Dr. Barbara Sturm perform equally well.

When were BYOMA and Dr. Barbara Sturm founded and who owns them now?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group. Dr. Barbara Sturm was founded in 2014 in Germany and is owned by Puig.

Which brand has more fragrance-free products, BYOMA or Dr. Barbara Sturm?

Dr. Barbara Sturm has more fragrance-free products on this page, as every product from Dr. Barbara Sturm lists no fragrance in its ingredients, whereas the products on this page from BYOMA mostly list no fragrance but include fragrance in one product.

How does the Lovi fit level for dry skin compare between BYOMA's Hydrating Serum and Dr. Barbara Sturm's Hyaluronic Serum?

For dry skin, Lovi rates BYOMA's Hydrating Serum as a Superior fit while rating Dr. Barbara Sturm's Hyaluronic Serum as an Average fit.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

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