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BYOMA vs Dr. Barbara Sturm

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Dr. Barbara Sturm are distinct skincare brands offering thoughtfully formulated moisturizers, gentle exfoliants, nourishing serums, and more, anchored by either nourishing tri-ceramide and squalane or scientifically advanced formulas. The British brand suits dry skin and dry sensitive skin best, while the German brand suits sensitive, dry, and balanced skin best. Both brands differ in their founding dates, owners, and specific ingredients, yet each utilizes standout products like balancing mists, brightening toners, and melting balm cleansers to address acne-prone skin, dark spots, and mature skin.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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Dr. Barbara Sturm is a German skincare brand founded in 2014 and owned by Puig since 2024.

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This page compares some of the most popular BYOMA and Dr. Barbara Sturm products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Dr. Barbara Sturm products

People Say

BYOMADr. Barbara Sturm
  • Hydration and Skin Barrier Mostly MentionedMostly Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “skin drank it up — Dr. Barbara Sturm Hyaluronic Serum”
  • Gentle and Fragrance-Free Formula Often MentionedMostly Mentioned
    • “doesn't irritate my sensitive skin — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “deep yet gentle cleanse — Dr. Barbara Sturm Enzyme Cleanser”
    • “reduced redness — Dr. Barbara Sturm Hyaluronic Serum”
    • “great for sensitive skin — BYOMA Balancing Face Mist”
  • Texture and Absorption Often MentionedMostly Mentioned
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in immediately — BYOMA Hydrating Serum”
    • “sinks in immediately — Dr. Barbara Sturm Hyaluronic Serum”
    • “sinks in quickly — Dr. Barbara Sturm The Good C Vitamin C Serum”
  • Skin Texture Improvement Sometimes NotedOften Mentioned
    • “skin texture is immediately more even — Dr. Barbara Sturm Enzyme Cleanser”
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
  • Finish and Radiance Rarely NotedOften Mentioned
    • “skin looks brighter — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “healthy glow — Dr. Barbara Sturm Hyaluronic Serum”
    • “healthy glow — BYOMA Hydrating Milky Toner”
  • Value and Price Point Often MentionedNot noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • High Price and Cost Not notedMostly Mentioned
    • “way too expensive — Dr. Barbara Sturm Hyaluronic Serum”
  • Packaging and Dispenser Issues Mostly MentionedRarely Noted
    • “powder can be messy — Dr. Barbara Sturm Enzyme Cleanser”
    • “Opening is huge — BYOMA Brightening Toner”
  • Adverse Skin Reactions and Breakouts Often MentionedOften Mentioned
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “face feels a bit tight — Dr. Barbara Sturm Enzyme Cleanser”
    • “quite red after — Dr. Barbara Sturm Enzyme Cleanser”
  • Brightening and Efficacy Limitations Rarely NotedOften Mentioned
    • “didn't see difference — BYOMA Brightening Serum”
    • “Did nothing — BYOMA Clarifying Serum”
    • “didn't notice much difference — BYOMA Sensitive Retinol Oil”
    • “did nothing — Dr. Barbara Sturm Hyaluronic Serum”

Questions and answers

BYOMA or Dr. Barbara Sturm: which is better?

BYOMA is a better choice for shoppers focused on deep hydration, skin barrier support, and budget-friendly pricing, achieving Superior Lovi fits for dry and dry sensitive skin. On the other hand, Dr. Barbara Sturm excels in improving skin texture and finish, offering fragrance-free options like its Enzyme Cleanser that achieves a Superior Lovi fit for skin with dark spots.

What is the difference between BYOMA and Dr. Barbara Sturm?

BYOMA offers better hydration and skin barrier support with more budget-friendly pricing, while Dr. Barbara Sturm scores better for gentle and fragrance-free formulas alongside skin texture improvement. For products on this page, BYOMA features a larger range of options including cleansers and moisturizers, whereas Dr. Barbara Sturm lists a smaller selection focused on serums and exfoliants.

BYOMA or Dr. Barbara Sturm: which moisturizer is better?

BYOMA offers better moisturizer choices for hydration and skin barrier support, with Lovi fit levels reaching Superior for dry and dry sensitive skin. Dr. Barbara Sturm also has options like Hyaluronic Serum, which has a High fit for oily skin.

Dermatologic Therapy, 2022

Which is more affordable, BYOMA or Dr. Barbara Sturm?

BYOMA is more affordable as it offers better value and price point compared to Dr. Barbara Sturm, according to the review themes on this page.

Which causes fewer breakouts, BYOMA or Dr. Barbara Sturm?

Reviewers note that adverse skin reactions and breakouts are equal between BYOMA and Dr. Barbara Sturm, meaning neither brand is clearly shown to cause fewer breakouts than the other on this page.

Where and when were BYOMA and Dr. Barbara Sturm founded, and who owns them now?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group. Dr. Barbara Sturm was founded in 2014 in Germany and is owned by Puig.

How do the Lovi fit levels of BYOMA's and Dr. Barbara Sturm's cleansers and serums compare for dry skin?

For dry skin, Lovi rates BYOMA's cleansers and serums mostly as High or Superior fit levels, whereas Dr. Barbara Sturm has only a single serum on this page for dry skin, which receives an Average fit level.

Which brand performs better for hydration and skin barrier support according to review themes?

According to the review themes on the Lovi page, BYOMA performs better for hydration and skin barrier support.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

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