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BYOMA vs Dr. Barbara Sturm

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Dr. Barbara Sturm are distinct skincare lines founded in 2022 and 2014, respectively. The British brand is known for its moisturizers, toners, cleansers, and serums featuring tri-ceramide and squalane, while the German brand is loved for its gentle moisturizers, clarifying exfoliants, and nourishing serums built on scientifically advanced formulas. Both suit sensitive skin and dry skin best, but they differ in their specific scientific foundations and targeted treatments for acne, dark spots, and mature skin.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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Dr. Barbara Sturm is a German skincare brand founded in 2014 and owned by Puig since 2024.

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This page compares some of the most popular BYOMA and Dr. Barbara Sturm products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Dr. Barbara Sturm products

People Say

BYOMADr. Barbara Sturm
  • Hydration and Skin Barrier Mostly MentionedMostly Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “skin drank it up — Dr. Barbara Sturm Hyaluronic Serum”
  • Gentle and Fragrance-Free Formula Often MentionedMostly Mentioned
    • “doesn't irritate my sensitive skin — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “deep yet gentle cleanse — Dr. Barbara Sturm Enzyme Cleanser”
    • “reduced redness — Dr. Barbara Sturm Hyaluronic Serum”
    • “great for sensitive skin — BYOMA Balancing Face Mist”
  • Texture and Absorption Often MentionedMostly Mentioned
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in immediately — BYOMA Hydrating Serum”
    • “sinks in immediately — Dr. Barbara Sturm Hyaluronic Serum”
    • “sinks in quickly — Dr. Barbara Sturm The Good C Vitamin C Serum”
  • Skin Texture Improvement Sometimes NotedOften Mentioned
    • “skin texture is immediately more even — Dr. Barbara Sturm Enzyme Cleanser”
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
  • Finish and Radiance Rarely NotedOften Mentioned
    • “skin looks brighter — Dr. Barbara Sturm The Good C Vitamin C Serum”
    • “healthy glow — Dr. Barbara Sturm Hyaluronic Serum”
    • “healthy glow — BYOMA Hydrating Milky Toner”
  • Value and Price Point Often MentionedNot noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • High Price and Cost Not notedMostly Mentioned
    • “way too expensive — Dr. Barbara Sturm Hyaluronic Serum”
  • Packaging and Dispenser Issues Mostly MentionedRarely Noted
    • “powder can be messy — Dr. Barbara Sturm Enzyme Cleanser”
    • “Opening is huge — BYOMA Brightening Toner”
  • Adverse Skin Reactions and Breakouts Often MentionedOften Mentioned
    • “caused cystic acne — BYOMA Hydrating Milky Toner”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “face feels a bit tight — Dr. Barbara Sturm Enzyme Cleanser”
    • “quite red after — Dr. Barbara Sturm Enzyme Cleanser”
  • Brightening and Efficacy Limitations Rarely NotedOften Mentioned
    • “didn't see difference — BYOMA Brightening Serum”
    • “Did nothing — BYOMA Clarifying Serum”
    • “didn't notice much difference — BYOMA Sensitive Retinol Oil”
    • “did nothing — Dr. Barbara Sturm Hyaluronic Serum”

Questions and answers

BYOMA or Dr. Barbara Sturm: which is better?

BYOMA is better for value and skin barrier hydration, whereas Dr. Barbara Sturm does better for finish, radiance, and skin texture improvement. Reviewers note that BYOMA offers budget-friendly products with key ingredients like ceramides, while Dr. Barbara Sturm provides fragrance-free options like its Enzyme Cleanser.

What is the difference between BYOMA and Dr. Barbara Sturm?

BYOMA focuses on affordable, barrier-strengthening hydration with mostly fragrance-free products that Lovi rates as a superior fit for dry and sensitive skin types. Dr. Barbara Sturm offers a more specialized selection that reviewers note excels in finish, radiance, and skin texture improvement.

BYOMA or Dr. Barbara Sturm: which moisturizer is better?

When looking at the products on this page, BYOMA offers a wider range of moisturizers with strong fit levels for dry and sensitive skin, while Dr. Barbara Sturm features targeted hydrating serums. Reviewers note that BYOMA does better for overall hydration and skin barrier support.

Which is more affordable, BYOMA or Dr. Barbara Sturm?

BYOMA offers better value and a lower price point than Dr. Barbara Sturm, though reviewers sometimes note a high price and cost for BYOMA as well.

Which causes fewer breakouts, BYOMA or Dr. Barbara Sturm?

When it comes to adverse skin reactions and breakouts, reviewers find that BYOMA and Dr. Barbara Sturm perform equally well. However, reviewers note that BYOMA products on this page sometimes cause breakouts and acne.

Between BYOMA and Dr. Barbara Sturm, which brand has been on the market longer and where were they founded?

Dr. Barbara Sturm has been on the market longer, having been founded in Germany in 2014, whereas BYOMA was founded in the United Kingdom in 2022.

How do the fragrance inclusions compare across the BYOMA and Dr. Barbara Sturm product lineups on this page?

BYOMA has fragrance listed in only 1 of its 17 products on this page, the Smoothing Body Serum, while every Dr. Barbara Sturm product on this page lists no fragrance.

Which brand performs better for hydration and skin barrier support according to review themes?

According to the review themes on this page, BYOMA performs better than Dr. Barbara Sturm for hydration and skin barrier support.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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