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#ootd skincare

Rated by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

#ootd is a Korean skincare brand founded in 2021 and owned by Art & Design International Co., Ltd..

ootdbeauty.krcosmeticsbusiness.comtracxn.com

#ootd is beloved for its thoughtful serums and eye products, which rely on carefully balanced formulas. Its products suit all skin types best, offering targeted daily care. For acne-prone skin, the standout solution is the Dark Spot Vitamin C Serum, while the Intensive Eye Serum addresses skin with dark spots.

This page covers some of the most popular #ootd products; for the whole #ootd range, with a fit score for every product, use the Lovi app.

Other #ootd products

Questions and answers

Is #ootd worth it?

Yes, #ootd is worth it because Lovi rates the brand's routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Every #ootd product on this page also lists no fragrance in its ingredients.

What are #ootd's best products?

The #ootd products on this page are the Dark Spot Vitamin C Serum and the Intensive Eye Serum. Lovi rates the Dark Spot Vitamin C Serum Superior for dry skin, acne-prone skin, oily skin, and sensitive skin, and High for dark spots, mature skin, combination skin, dry sensitive skin, and oily acne-prone skin.

Does #ootd cause breakouts?

#ootd is unlikely to cause breakouts, and Lovi rates the #ootd-focused routine Superior for acne-prone skin. The #ootd products on this page are fragrance-free.

Is #ootd fragrance-free?

Yes, every one of the #ootd products on this page lists no fragrance in its ingredients.

What are the key ingredients in #ootd products?

The #ootd products on this page feature vitamin C to help brighten the skin and fade dark spots, alongside hydrating ingredients like hyaluronic acid and glycerin. These components work together to support a smooth, healthy complexion.

Journal of Cosmetic Dermatology, 2020Dermatologic Therapy, 2022

How do I build a #ootd skincare routine?

To build a routine with #ootd, use the Dark Spot Vitamin C Serum for everyday brightening and care, and add the Intensive Eye Serum to target the eye area. Lovi rates the #ootd-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

Where can I buy #ootd, and how much does it cost?

You can buy #ootd at stores in Saudi Arabia. Prices for the #ootd products on this page range from SAR 87.18 to SAR 87.18.

What are good alternatives to #ootd?

Good alternatives to #ootd with pages on Lovi include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea.

#ootd vs SKIN1004: which is better?

Lovi rates the #ootd-focused routines Superior and the SKIN1004-focused routines High to Superior across all skin types, making #ootd the better fit.

Who owns #ootd, and where is it from?

#ootd is a Korean brand founded in 2021, owned by Art & Design International Co., Ltd..

ootdbeauty.krcosmeticsbusiness.comtracxn.com

Is #ootd cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list #ootd as cruelty-free.

Research behind #ootd's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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