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The Ordinary vs NEOCUTIS

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and NEOCUTIS are distinct skincare labels offering specialized serums, moisturizers, and treatments tailored to varied complexions. The Ordinary delivers targeted formulations built around hyaluronic acid, glycerin, and squalane that suit dry and dry sensitive skin best, while the Swiss brand utilizes deeply restorative properties that nurture mature, dry, and stressed skin. Ultimately, the Canadian line relies on single-ingredient transparency to address specific concerns like blemishes, dark spots, and aging, whereas both manufacturers offer distinct approaches to achieving balanced, healthy skin.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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NEOCUTIS is a Swiss skincare brand founded in 2003 and owned by Merz Holding GmbH & Co. KG since 2013.

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This page compares some of the most popular The Ordinary and NEOCUTIS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs NEOCUTIS products

Questions and answers

The Ordinary or NEOCUTIS: which is better?

The Ordinary offers a much broader range of fragrance-free products on this page and fits dry sensitive skin best, whereas NEOCUTIS features only two items.

What is the difference between The Ordinary and NEOCUTIS?

The Ordinary offers a large range of affordable targeted serums and moisturizers that Lovi rates high for dry, sensitive, and oily skin types, while NEOCUTIS provides a smaller selection of specialized anti-aging formulas.

The Ordinary or NEOCUTIS: which moisturizer is better?

The Ordinary offers a wider range of high-performing moisturizers with top fit levels for dry and sensitive skin, whereas NEOCUTIS features fewer options on this page. Lovi finds that products on this page from The Ordinary provide superior moisture and barrier support through key ingredients like hyaluronic acid.

Dermatologic Therapy, 2022

Which is more affordable, The Ordinary or NEOCUTIS?

The products on this page from The Ordinary are frequently noted by reviewers for being affordable and offering great value. NEOCUTIS is not mentioned for affordability on this page.

Which causes fewer breakouts, The Ordinary or NEOCUTIS?

The products on this page from The Ordinary offer high to superior fit levels for acne-prone and oily skin types, featuring ingredients like salicylic acid and niacinamide that help clear blemishes, whereas NEOCUTIS features far fewer options without specific acne-clearing focus.

Which brand was founded earlier, The Ordinary or NEOCUTIS?

NEOCUTIS was founded earlier in 2003, whereas The Ordinary was founded later in 2016.

Do any products from either The Ordinary or NEOCUTIS contain fragrance?

No, every product on this page from both The Ordinary and NEOCUTIS lists no fragrance in its ingredients.

Which skin types do brand-focused routines show The Ordinary fits best?

Brand-focused routines show that The Ordinary fits dry sensitive skin, dry skin, and oily skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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