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Beauty of Joseon vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and A+ are skincare brands known for gentle, thoughtfully calibrated compositions that suit sensitive complexions best. Beauty of Joseon, a Korean line founded in 2016, features serums, masks, moisturizers, and sunscreens blending niacinamide, glycerin, and hyaluronic acid to target dark spots, wrinkles, and hydration, while the Indian brand A+ focuses on reliable moisturizers like the 345 Relief Cream to support daily moisture balance. Ultimately, the two differ in their geographic roots, product variety, and specific active ingredients, though both prioritize soothing care for delicate skin.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

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A+ is an Indian skincare brand founded in 1990.

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This page compares some of the most popular Beauty of Joseon and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs A+ products

Questions and answers

Beauty of Joseon or A+: which is better?

Beauty of Joseon is generally better equipped for shoppers since the products on this page cover a wide range of skin types with High and Superior Lovi fit levels, unlike A+ which only features a single moisturizer with Average and Low fits.

What is the difference between Beauty of Joseon and A+?

Beauty of Joseon offers a wide variety of skincare items that fit sensitive skin and skin with dark spots at High to Superior levels, whereas A+ has only a single moisturizer on this page, the 345 Relief Cream, which fits these skin types at an Average level.

Beauty of Joseon or A+: which moisturizer is better?

When comparing moisturizers on the products on this page, Beauty of Joseon offers options like the Dynasty Cream and Red Bean Water Gel that achieve High fit levels for dry, mature, and acne-prone skin, whereas the A+ 345 Relief Cream generally achieves only Average or Low fit levels across skin types.

Which is more affordable, Beauty of Joseon or A+?

The page facts do not provide pricing information to determine whether Beauty of Joseon or A+ is more affordable.

Which causes fewer breakouts, Beauty of Joseon or A+?

Beauty of Joseon offers many products on this page, but reviewers often mention that they cause breakouts and acne. A+ features only one product on this page, the 345 Relief Cream, which has an Average Lovi fit level for acne-prone skin.

When was Beauty of Joseon founded compared to A+?

Beauty of Joseon was founded in 2016 in South Korea, whereas A+ was founded earlier in 1990 in India.

Which brand has more products listed without fragrance, Beauty of Joseon or A+?

Beauty of Joseon has more products listed without fragrance, as every product on this page for both Beauty of Joseon and A+ lists no fragrance in its ingredients.

What skin types does Beauty of Joseon fit best according to its brand-focused routines?

According to its brand-focused routines, Beauty of Joseon fits sensitive skin, skin with dark spots, and dry sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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