The Ordinary vs NIVEA
The Ordinary and NIVEA are established skincare brands offering distinct approaches to hydration and targeted care, with the Canadian line focusing on serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, while the German brand is deeply loved for reliable sunscreens, targeted serums, and nourishing moisturizers thoughtfully formulated with glycerin. Both lines suit dry skin and sensitive skin best, as the formulations deliver gentle, lasting comfort and increased barrier function. The brands differ primarily in their specialized compositions, where the former utilizes active ingredients like niacinamide, mandelic acid, and lactic acid for specific concerns, and the latter relies on protective lotions and luminous serums to address similar needs.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
beiersdorf.comen.wikipedia.org
This page compares some of the most popular The Ordinary and NIVEA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs NIVEA products
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Azelaic Acid Suspension 10%
CA$15.80
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Hyaluronic Acid 2% + B5
CA$12.00
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Glycolic Acid 7% Toning Solution
CA$15.80
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Salicylic Acid 2% Solution
CA$8.69
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Multi-Peptide + Copper Peptides 1% Serum
CA$39.50
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Niacinamide 10% + Zinc 1%
CA$6.60
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Mandelic Acid 10% + HA
CA$10.30
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AHA 30% + BHA 2% Peeling Solution
CA$13.00
People Say
Great value and price Mostly MentionedOften Mentioned
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
- “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
- “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
- “Works better than expensive luxury creams — NIVEA Creme”
Smooths skin texture Often MentionedMostly Mentioned
- “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
- “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “Makes my face feel smooth and soft. — NIVEA Soft”
- “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
Clears acne and blemishes Often MentionedOften Mentioned
- “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
- “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
- “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
- “doesn't leave skin dry or stretched — NIVEA DERMA SKIN CLEAR”
Hydration and plumping Often MentionedOften Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
- “skin feels moisturized — NIVEA Protect & Moisture Sun Lotion SPF50+”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Versatile body and multi-use application Rarely NotedOften Mentioned
- “Use it on face, body, hands, and feet — NIVEA Creme”
- “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
- “eliminated armpit odor — The Ordinary Glycolic Acid 7% Toning Solution”
Lightweight absorption Sometimes NotedSometimes Noted
- “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
- “Absorbs quickly — The Ordinary Alpha Arbutin 2% + HA”
- “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
Oily residue Rarely NotedOften Mentioned
- “sits on top of the skin and does not absorb — The Ordinary Mandelic Acid 10% + HA”
- “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
Unpleasant scent Rarely NotedSometimes Noted
- “Smells like vinegar — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
- “smell is unbearable — The Ordinary Azelaic Acid Suspension 10%”
- “has a slight chemical smell — The Ordinary Mandelic Acid 10% + HA”
- “Scent is too overpowering for sensitive noses — NIVEA Creme”
Causes breakouts Rarely NotedSometimes Noted
- “broke me out in cysts — The Ordinary Niacinamide 10% + Zinc 1%”
- “broke me out in cysts — The Ordinary Hyaluronic Acid 2% + B5”
- “gave me cystic acne — The Ordinary Glycolic Acid 7% Toning Solution”
- “Clogged my pores and caused bad acne — NIVEA Creme”
The Ordinary vs NIVEA routines for dry skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
CA$14.80
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
CA$27.99
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
CA$16.20
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
CA$38.00
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
-
Serum or Treatment
Lactic Acid 5% + HA
Evening · Once a week
CA$10.70
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
CA$20.19
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
CA$27.99
-
Moisturizer
Creme
Morning · Evening · Once a week
CA$15.98
-
SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
CA$38.00
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
CA$12.98
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
Buy The Ordinary routine · CA$155.67 · 97% fit
Buy NIVEA routine · CA$163.12 · 89% fitSee multi-brand routine · 99% fit
The Ordinary vs NIVEA routines for oily skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
CA$14.80
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
CA$16.20
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
CA$35.95
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
CA$15.80
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
CA$6.60
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
CA$17.89
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
CA$20.96
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Soft
Morning · Evening · Once a week
CA$13.49
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
CA$35.95
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Pixi Glow Tonic
Evening
CA$28.90
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
CA$12.98
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
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Cleansing Mask
Tatcha The Clarifying Clay Mask
Once a week
CA$95.00
Buy The Ordinary routine · CA$198.33 · 92% fit
Buy NIVEA routine · CA$298.37 · 88% fitSee multi-brand routine · 96% fit
The Ordinary vs NIVEA routines for combination skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
CA$14.80
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
CA$16.20
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
CA$20.96
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
CA$15.80
-
Serum or Treatment
Lactic Acid 5% + HA
Evening · Once a week
CA$10.70
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
CA$17.89
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
CA$44.95
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Soft
Morning · Evening · Once a week
CA$13.49
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
CA$20.96
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
CA$31.99
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
CA$12.98
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
CA$50.00
Buy The Ordinary routine · CA$187.44 · 93% fit
Buy NIVEA routine · CA$265.46 · 88% fitSee multi-brand routine · 96% fit
Questions and answers
The Ordinary or NIVEA: which is better?
Both The Ordinary and NIVEA are good choices, depending on your skin goals. The Ordinary provides great value and targets issues like dark spots and texture, while NIVEA offers intense hydration and multi-use moisturizers. For overall routine fit, Lovi rates The Ordinary as Superior and NIVEA as High across most skin types.
What is the difference between The Ordinary and NIVEA?
The Ordinary provides products on this page that have no fragrance, whereas 6 of 9 NIVEA products list fragrance. For dry skin, Lovi rates The Ordinary as Superior and NIVEA as High. Hyaluronic acid helps maintain skin hydration.
The Ordinary or NIVEA for dry skin?
For dry skin, both brands work well, but The Ordinary has a Superior routine fit compared to NIVEA which has a High fit. The products on this page for The Ordinary include key ingredients like hyaluronic acid, which helps hydrate and supports skin health.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
The Ordinary or NIVEA: which moisturizer is better?
Both The Ordinary and NIVEA offer effective moisturizers, with The Ordinary featuring a fragrance-free lineup and NIVEA providing intense hydration. The Ordinary products on this page achieve a Superior routine fit for dry skin, while NIVEA achieves a High routine fit for dry skin. Hyaluronic acid helps improve skin moisture and hydration.
Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022
Which is more affordable, The Ordinary or NIVEA?
The Ordinary is more affordable on this page, as review themes note that it offers great value and price.
The Ordinary or NIVEA for dark spots?
For dark spots, The Ordinary is superior, because Lovi rates its routine fit as Superior while NIVEA reaches High. The products on this page from The Ordinary also feature key ingredients like niacinamide and vitamin C derivatives that help fade pigmentation.
Which brand has fragrance-free products, The Ordinary or NIVEA?
The Ordinary offers fragrance-free options because every product on the products on this page lists no fragrance in its ingredients, whereas NIVEA includes fragrance in 6 of its 9 products on this page.
The Ordinary or NIVEA for sensitive skin?
For sensitive skin, both brands work well, but Lovi rates The Ordinary Superior and NIVEA High. Every product on The Ordinary page lists no fragrance, while some NIVEA products contain fragrance, which may affect sensitive skin.
The Ordinary or NIVEA for acne-prone skin?
Both The Ordinary and NIVEA offer products that fit acne-prone skin well. Lovi rates the routine fit for acne-prone skin as High for both brands.
The Ordinary or NIVEA for mature skin?
For mature skin, Lovi rates The Ordinary as Superior and NIVEA as High. The Ordinary products on this page list no fragrance, whereas 6 of 9 NIVEA products contain fragrance. Additionally, Vitamin A helps improve naturally aged skin.
The Journal of Investigative Dermatology, 2000Archives of Dermatology, 2007
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Topical lycopene emulgel significantly improves biophysical parameters of human skin
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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