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Elemis vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Elemis and A+ are distinct skincare brands founded in Britain and India respectively that offer tailored approaches to daily hydration and barrier support. Elemis is celebrated for its nourishing serums, rich moisturizers, gentle cleansers, and refreshing toners anchored by glycerin and shea butter, while the Indian brand is widely beloved for its gentle moisturizers and thoughtfully calibrated formulas. The British line suits mature and dry skin best through formulations designed to restore suppleness, whereas A+ suits sensitive skin best because of its mild composition. Ultimately, the two differ in their geographic origins, foundational ingredients, and targeted skin types, with the former featuring specialized treatments for dark spots and acne alongside classic anti-aging creams.

Elemis is a British skincare brand founded in 1989 and owned by L'Occitane Group since 2019.

elemis.comau.elemis.comen.wikipedia.org

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular Elemis and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Elemis vs A+ products

Elemis vs A+ moisturizers

Questions and answers

Elemis or A+: which is better?

Elemis is a better fit for shoppers seeking a wide range of options, as the products on this page best fit mature, dry, and dry sensitive skin. A+ offers just one moisturizer on this page with lower fit levels for those skin types.

What is the difference between Elemis and A+?

Elemis is a UK brand founded in 1989 that offers many fragranced products on this page suited best for mature, dry, and dry sensitive skin, whereas A+ is an independent brand founded in India in 1990 featuring fragrance-free products.

Elemis or A+: which moisturizer is better?

Elemis is a better choice for moisturizers, as the products on this page fit mature, dry, and dry sensitive skin best with ratings up to Superior, while A+ only offers one cream with Average or Low fit across skin types. Glycerin is found across the products to help support skin hydration.

Which is more affordable, Elemis or A+?

Reviewers note that Elemis has a high price point, while information on A+ pricing is not detailed on this page. The products on this page for Elemis include hydrating moisturizers that help maintain dry and mature skin.

Which causes fewer breakouts, Elemis or A+?

A+ offers just one moisturizer on this page with an average fit for acne-prone skin, whereas Elemis features several products that are poorly suited for acne-prone skin and can sometimes cause skin irritation.

How does the country of origin differ between Elemis and A+?

Elemis was founded in the United Kingdom, whereas A+ was founded in India.

Which brand offers products with no fragrance listed in their ingredients?

A+ offers products with no fragrance listed in their ingredients, as every product on its page is fragrance-free. In contrast, most products from Elemis contain fragrance.

What are some of the commonly mentioned drawbacks of Elemis according to reviewers?

According to reviewers, the products on this page often come with a high price point. Some reviewers also note strong fragrance and skin irritation as drawbacks of Elemis.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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