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No7 vs Blume

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and Blume are distinct skincare brands offering specialized daily products for various complexions. The British brand, founded in 1935, features serums, eye products, moisturizers, and sunscreens built around vitamin C, shea butter, and hyaluronic acid, suiting dry and dry sensitive skin best. Conversely, the Canadian brand, founded in 2018, is widely loved for its nourishing moisturizers and thoughtful formulas that suit sensitive, acne-prone, and dry skin best. While both support a balanced and healthy complexion, the former relies on shea butter to protect skin and mitigate erythema, whereas the latter stands out for offerings like the Meltdown Gel Cream.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

Blume is a Canadian skincare brand founded in 2018.

beautymatter.combusinessinsider.comtracxn.comblume.com

This page compares some of the most popular No7 and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs Blume products

Questions and answers

No7 or Blume: which is better?

No7 offers a much larger variety of serums, eye products, and moisturizers for mature or dry skin, whereas Blume features only the Meltdown Gel Cream for acne-prone, oily, and sensitive skin. Reviewers note that No7 helps improve skin feel and provides deep hydration, but some mention skin irritation and dryness.

What is the difference between No7 and Blume?

No7 offers a wide range of products featuring key ingredients like vitamin C and retinol, with Lovi fit levels reaching Superior for mature skin in specific creams, while Blume features just one fragrance-free moisturizer on this page with High fits for acne-prone, oily, and sensitive skin. No7's products on this page are generally best suited for dry and sensitive skin types.

No7 or Blume: which moisturizer is better?

No7 offers multiple moisturizers on this page, such as Protect & Perfect Intense Advanced Night Cream with a Superior Lovi fit for mature skin, whereas Blume features Meltdown Gel Cream with a High fit for acne-prone, oily, and dry skin.

Which is more affordable, No7 or Blume?

This page does not provide pricing information to compare the affordability of No7 and Blume.

Which causes fewer breakouts, No7 or Blume?

Blume and No7 both offer products with High Lovi fit levels for acne-prone skin, such as Blume Meltdown Gel Cream and No7 Restore & Renew Serum.

Which brand was founded earlier, No7 or Blume?

No7 was founded earlier, in 1935 in the United Kingdom, whereas Blume was founded much later in 2018 in Canada.

Which brand offers products with fragrance, and how many of them contain it?

No7 offers products with fragrance, with 3 of the 13 products on this page listing it in their ingredients. In contrast, every product on the Blume page lists no fragrance.

Which products from No7 achieve a Superior fit level for mature skin?

Protect & Perfect Intense Advanced Night Cream and Restore & Renew Multi Action Eye Cream are the products on this page from No7 that achieve a Superior fit level for mature skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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