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No7 vs Blume

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and Blume are distinct skincare brands founded respectively in Britain in 1935 and in Canada in 2018. The British brand offers serums, eye products, moisturizers, sunscreens, and more built around vitamin c, shea butter, and hyaluronic acid, suiting mature skin and dry skin best through formulations like the Protect & Perfect Intense Advanced Night Cream. Meanwhile, the Canadian brand is widely loved for its nourishing moisturizers and thoughtful formulas featuring the standout Meltdown Gel Cream, which suit sensitive, acne-prone, and dry skin best. While both support a healthy complexion, the brands differ primarily in their heritage, ingredient profiles, and target skin types.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

Blume is a Canadian skincare brand founded in 2018.

beautymatter.combusinessinsider.comtracxn.comblume.com

This page compares some of the most popular No7 and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs Blume products

Questions and answers

No7 or Blume: which is better?

No7 offers a much wider range of products on this page that target aging and dry skin, while Blume features just one moisturizer. Reviewers note that No7 products often provide deep hydration and anti-aging benefits, though some users mention skin irritation and dryness.

What is the difference between No7 and Blume?

No7 offers a wide range of thirteen products on this page featuring key ingredients like vitamin C and retinol, fitting mature, dry, and sensitive skin best, whereas Blume provides just one fragrance-free moisturizer.

No7 or Blume: which moisturizer is better?

When comparing moisturizers, No7's Protect & Perfect Intense Advanced Night Cream achieves a Superior Lovi fit for mature skin and High fits for several other skin types, while Blume's Meltdown Gel Cream reaches High fits for acne-prone, oily, and sensitive skin. Reviewers often mention that No7 products deliver deep hydration and anti-aging benefits, though some report skin irritation, whereas Blume's products are completely fragrance-free.

Which is more affordable, No7 or Blume?

Pricing details for No7 and Blume are not available on this page, so affordability cannot be compared here.

Which causes fewer breakouts, No7 or Blume?

Blume and No7 both feature products with high fit levels for acne-prone skin, such as Blume Meltdown Gel Cream and No7 Restore & Renew Serum. However, shoppers should note that No7 reviewers sometimes mention skin irritation and adverse reactions.

How does the founding year and origin country compare between No7 and Blume?

No7 was founded in 1935 in the United Kingdom, whereas Blume was founded much later in 2018 in Canada.

Which brand offers a greater variety of products with fragrance options, No7 or Blume?

No7 offers a greater variety of products with fragrance options, as 3 of its products on this page list fragrance, whereas every Blume product on this page lists no fragrance.

How do the skin types that No7 and Blume fit best according to their brand-focused routines differ?

According to their brand-focused routines, No7 fits mature skin, dry skin, and sensitive skin best, whereas Blume does not list any specific best-fit skin types on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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