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No7 vs Blume

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and Blume are distinct skincare brands founded respectively in Britain in 1935 and in Canada in 2018. The British brand offers serums, eye products, moisturizers, sunscreens, and more built around vitamin c, shea butter, and hyaluronic acid, suiting mature skin and dry skin best through formulations like the Protect & Perfect Intense Advanced Night Cream. Meanwhile, the Canadian brand is widely loved for its nourishing moisturizers and thoughtful formulas featuring the standout Meltdown Gel Cream, which suit sensitive, acne-prone, and dry skin best. While both support a healthy complexion, the brands differ primarily in their heritage, ingredient profiles, and target skin types.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

Blume is a Canadian skincare brand founded in 2018.

beautymatter.combusinessinsider.comtracxn.comblume.com

This page compares some of the most popular No7 and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs Blume products

Questions and answers

No7 or Blume: which is better?

No7 offers a much wider range of products on this page with High fit levels for mature and dry skin, whereas Blume only features a single moisturizer. Reviewers note that No7 helps improve skin feel and texture, but some also mention skin irritation and dryness.

What is the difference between No7 and Blume?

No7 offers a wide range of products that are a Superior fit for mature skin, while Blume features Meltdown Gel Cream, which has a High fit for acne-prone, oily, and dry skin. No7 includes fragrance in some of its formulas, whereas Blume lists no fragrance in its products on this page.

No7 or Blume: which moisturizer is better?

When comparing moisturizers, No7's Protect & Perfect Intense Advanced Night Cream achieves a Superior fit level for mature skin and High fit levels for dry, dry sensitive, and sensitive skin, whereas Blume's Meltdown Gel Cream reaches a High fit level for acne-prone, oily acne-prone, oily, dry, sensitive, and combination skin.

Which is more affordable, No7 or Blume?

The provided page facts and studies do not contain pricing information to determine whether No7 or Blume is more affordable.

Which causes fewer breakouts, No7 or Blume?

Blume's Meltdown Gel Cream has a High Lovi fit for acne-prone and oily acne-prone skin, while No7 products on this page vary, with options like Restore & Renew Serum offering a High fit for acne-prone skin.

Which brand has been around longer, No7 or Blume?

No7 has been around longer than Blume, having been founded in the United Kingdom in 1935, while Blume was founded in Canada in 2018.

Do any No7 products contain fragrance, and does Blume use fragrance in its products?

Yes, 3 of the 13 No7 products on this page list fragrance, including Future Renew Damage Reversal Night Cream, Lift & Luminate Day Cream, and Protect & Perfect Intense Advanced Day Cream. In contrast, every Blume product on this page lists no fragrance in its ingredients.

What key ingredients are found across No7 products?

No7 products on this page feature key ingredients like Vitamin C, shea butter, hyaluronic acid, and niacinamide. Niacinamide helps control skin aging and pigmentation.

Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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