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BYOMA vs facefacts

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and facefacts are British skincare brands offering thoughtfully formulated cleansers, moisturizers, toners, and serums designed to nourish the complexion. The first brand is celebrated for its tri-ceramide and squalane formulas that suit mature skin and skin with dark spots best, whereas the second brand is loved for targeted formulas with ingredients that maintain the natural moisture balance for dry, normal, and combination skin. Ultimately, both brands differ primarily in their standout product selections and core active ingredients tailored to distinct skin concerns.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

facefacts.me

This page compares some of the most popular BYOMA and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs facefacts products

Questions and answers

BYOMA or facefacts: which is better?

BYOMA offers a much wider range of products on this page than facefacts, featuring multiple options with Superior and High Lovi fit levels across most skin types. Reviewers frequently mention that BYOMA provides lightweight, instantly hydrating, and barrier-strengthening moisturizers, while facefacts features only a single cleanser on this page.

What is the difference between BYOMA and facefacts?

BYOMA offers a broad range of 17 products with various fit levels suited for mature skin, skin with dark spots, and oily acne-prone skin, while facefacts features a single product on this page, the Hydrating Gentle Cleanser, which has a High fit for dry, sensitive, acne-prone, dry sensitive, and mature skin.

BYOMA or facefacts: which cleanser is better?

For cleansers, BYOMA is generally a better option because the products on this page offer High Lovi fit levels across a wide variety of skin types, such as dry and sensitive skin. In contrast, the single facefacts cleanser on this page shows only an Average or Low fit for several skin types, including oily skin.

Which is more affordable, BYOMA or facefacts?

The provided page facts do not contain pricing information to determine whether BYOMA or facefacts is more affordable.

Which causes fewer breakouts, BYOMA or facefacts?

When it comes to breakouts, facefacts features only one cleanser on this page which shows a high fit for acne-prone skin. BYOMA offers multiple products with a high or superior fit across various skin types, though reviewers sometimes note breakouts with its range.

When were BYOMA and facefacts founded and who currently owns them?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group since 2025. facefacts was founded in 2019 in the United Kingdom and is owned by Brand Masters B.V. since 2026.

How many products from BYOMA contain fragrance compared to facefacts?

On this page, 16 of the 17 BYOMA products list no fragrance while the Smoothing Body Serum contains it, whereas every facefacts product lists no fragrance. Lovi rates the fragrance-free products across both brands based on their specific fit for different skin types.

What key ingredients are found across BYOMA products?

The products on this page by BYOMA feature key ingredients like ceramide, tri-ceramide complex, squalane, and glycerin across their formulations.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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