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Paula's Choice vs ILIA Beauty

Paula's Choice and ILIA Beauty are established skincare brands offering distinct approaches to daily routines. The American brand, founded in 1995, focuses on serums, cleansers, moisturizers, and toners built around hyaluronic acid, glycerin, and vitamin c, suiting combination and oily skin best. Meanwhile, the Canadian brand, founded in 2011, is widely loved for its thoughtful moisturizers and nourishing formulas that suit dry, normal, and combination skin. While both refine complexions through quality ingredients, they differ significantly in their targeted skin types and core compositions.

Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.

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ILIA Beauty is a Canadian skincare brand founded in 2011 and owned by Famille C since 2022.

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This page compares some of the most popular Paula's Choice and ILIA Beauty products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

Paula's Choice or ILIA Beauty: which is better?

Paula's Choice offers a much wider selection of targeted treatments and exfoliants on this page, whereas ILIA Beauty features only a single moisturizer. Paula's Choice fits combination, oily, and acne-prone skin best across its routine products, with no fragrance listed in any of its items.

What is the difference between Paula's Choice and ILIA Beauty?

Paula's Choice offers a wide range of fragrance-free cleansers, serums, and exfoliants that fit combination, oily, and acne-prone skin best. In contrast, ILIA Beauty features a much more limited selection on this page, represented by a single moisturizer called The Base Face Milk.

Paula's Choice or ILIA Beauty: which moisturizer is better?

Paula's Choice offers a wide selection of moisturizers with varying Lovi fit levels across skin types, whereas ILIA Beauty features only The Base Face Milk, which achieves an Average fit across all skin types.

Which is more affordable, Paula's Choice or ILIA Beauty?

Reviewers note that Paula's Choice products on this page often come with a high price, while ILIA Beauty has fewer options available for comparison.

Which causes fewer breakouts, Paula's Choice or ILIA Beauty?

Paula's Choice offers multiple products with a Superior fit for acne-prone skin, whereas ILIA Beauty features only one basic moisturizer on this page with an Average fit for this skin type.

How do the founding years and current ownership of Paula's Choice and ILIA Beauty compare?

Paula's Choice was founded in the United States in 1995 and has been owned by Unilever since 2021, whereas ILIA Beauty was founded in Canada in 2011 and is owned by Famille C since 2022.

Which brand offers more products for oily and acne-prone skin according to the Lovi fit levels?

Paula's Choice offers significantly more products for oily and acne-prone skin on the page compared to ILIA Beauty. The products on this page include multiple targeted exfoliants, cleansers, and serums that Lovi rates as having a Superior or High fit for these skin types.

What are the main key ingredients and fragrance statuses across the products for both brands?

Paula's Choice features key ingredients such as hyaluronic acid, glycerin, vitamin C, licorice root, niacinamide, salicylic acid, green tea, and vitamin E, while every product across both brands lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.