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Paula's Choice vs ILIA Beauty

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Paula's Choice and ILIA Beauty are distinct skincare lines created to refine daily routines through thoughtful formulation. The American brand is known for serums, cleansers, moisturizers, toners, and more, built around hyaluronic acid, glycerin, and vitamin c, while the Canadian brand is widely loved for its thoughtful moisturizers and the nourishing nature of its formulas. The former brand fits oily skin and mature skin best, whereas both products from the latter brand suit dry, normal, and combination skin best, owing to their gentle, hydrating compositions. They differ primarily in their key ingredients and target skin types, with glycerin in the former significantly increasing skin hydration and restoring barrier function.

Paula's Choice is an American skincare brand founded in 1995 and owned by Unilever since 2021.

unilever.comtracxn.com

ILIA Beauty is a Canadian skincare brand founded in 2011 and owned by Famille C since 2022.

tracxn.comcosmeticsbusiness.com

This page compares some of the most popular Paula's Choice and ILIA Beauty products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Paula's Choice vs ILIA Beauty products

Questions and answers

Paula's Choice or ILIA Beauty: which is better?

Paula's Choice offers a much wider range of products on this page with Superior and High fit levels across various skin types, whereas ILIA Beauty features only a single moisturizer with an Average fit level. Reviewers sometimes note that Paula's Choice provides smooth textures and effective anti-aging serums.

What is the difference between Paula's Choice and ILIA Beauty?

Paula's Choice offers a wide range of targeted skincare products that Lovi rates as Superior or High for oily, mature, and acne-prone skin, while ILIA Beauty features just one moisturizer on this page with Average Lovi fit levels across skin types. Paula's Choice products rely on key active ingredients like retinol and niacinamide, which help improve skin aging and pigmentation.

The Journal of Investigative Dermatology, 2000The British Journal of Dermatology, 2002

Paula's Choice or ILIA Beauty: which moisturizer is better?

Paula's Choice offers a wider variety of moisturizers on this page compared to ILIA Beauty, which only lists The Base Face Milk. Lovi rates the Paula's Choice Clear Oil-Free Moisturizer as having a High fit for oily skin and an Average fit for dry skin, while ILIA Beauty's moisturizer receives an Average fit across all skin types.

Which is more affordable, Paula's Choice or ILIA Beauty?

Reviewers note that Paula's Choice products have a high price.

Which causes fewer breakouts, Paula's Choice or ILIA Beauty?

Paula's Choice offers many products on this page with a Superior or High fit for acne-prone skin, whereas ILIA Beauty features only a single moisturizer with an Average fit. Consequently, the products on this page from Paula's Choice help control breakouts more effectively.

Between Paula's Choice and ILIA Beauty, which brand was founded earlier and in which country?

Paula's Choice was founded earlier, in 1995 in the United States, whereas ILIA Beauty was founded in 2011 in Canada.

How do the ownership histories of Paula's Choice and ILIA Beauty compare regarding parent companies and acquisition years?

Paula's Choice was founded in the United States in 1995 and has been owned by Unilever since 2021. ILIA Beauty was founded in Canada in 2011 and has been owned by Famille C since 2022.

When comparing the skin types that Paula's Choice and ILIA Beauty fit best according to their routines, what differences are noted?

Paula's Choice fits oily skin, mature skin, and oily acne-prone skin best based on its brand-focused routines, whereas ILIA Beauty has no specific skin types listed for its routines on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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