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The Ordinary vs ILIA Beauty

The Ordinary and ILIA Beauty are Canadian skincare brands that offer distinct approaches to daily care. The Ordinary specializes in targeted serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, suiting dry and sensitive skin best while offering specific top-rated formulas for acne, dark spots, and mature concerns. Meanwhile, ILIA Beauty is widely loved for its thoughtful moisturizers and nourishing formulas that suit dry, normal, and combination skin best with gentle, hydrating compositions. Both brands differ in their product architectures and core ingredients, allowing readers to choose between the clinical precision of the former and the clean, conscious beauty of the latter.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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ILIA Beauty is a Canadian skincare brand founded in 2011 and owned by Famille C since 2022.

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This page compares some of the most popular The Ordinary and ILIA Beauty products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

The Ordinary or ILIA Beauty: which is better?

The Ordinary offers a much larger and more versatile selection of targeted skincare products on this page compared to ILIA Beauty, which features only a single moisturizer. Reviewers frequently praise The Ordinary for its affordable value and effective acne-clearing and dark-spot fading serums.

What is the difference between The Ordinary and ILIA Beauty?

The Ordinary offers a large range of specialized skincare products with high or superior Lovi fit levels for dry, sensitive, and dark-spot-prone skin, whereas ILIA Beauty features only a single moisturizer on the page with average fit across all skin types.

The Ordinary or ILIA Beauty: which moisturizer is better?

The Ordinary offers a much wider range of moisturizers with high and superior Lovi fit levels for dry and sensitive skin types compared to ILIA Beauty, which only features a single moisturizer on the page with an average fit.

Which is more affordable, The Ordinary or ILIA Beauty?

The products on this page from The Ordinary are frequently noted by reviewers for being affordable and offering great value, whereas ILIA Beauty features only one moisturizer on this page and is not highlighted for affordability.

Between The Ordinary and ILIA Beauty, which brand was founded earlier?

ILIA Beauty was founded earlier, in 2011 in Canada, whereas The Ordinary was founded in 2016.

Which company owns The Ordinary, and who owns ILIA Beauty?

The Ordinary is owned by The Estée Lauder Companies Inc., and ILIA Beauty is owned by Famille C.

Do products from The Ordinary and ILIA Beauty contain fragrance in their ingredients?

The products on this page from both The Ordinary and ILIA Beauty list no fragrance in their ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.