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No7 vs NIOD

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and NIOD are well-regarded skincare brands offering distinct approaches to daily routines. The British brand, founded in 1935, is known for its accessible serums, eye products, moisturizers, and sunscreens featuring vitamin C, shea butter, and hyaluronic acid, suiting dry and mature skin best. Meanwhile, the Canadian brand, established in 2015, is celebrated for its advanced serums and balancing toners with sophisticated, scientifically rigorous formulas that target mature, sensitive, and dry skin. While both cater to mature complexions, they differ in their heritage and formulation styles, with the former utilizing classic protective ingredients like shea butter and the latter delivering specialized targeted results.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

NIOD is a Canadian skincare brand founded in 2015 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular No7 and NIOD products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs NIOD products

Questions and answers

No7 or NIOD: which is better?

No7 offers a much larger variety of targeted serums, eye creams, and moisturizers that Lovi rates as High for dry, mature, and dry sensitive skin, whereas NIOD features only two products on this page. No7 products on this page also incorporate key ingredients like niacinamide and retinol, which help address skin aging and pigmentation.

Antioxidants, 2021Archives of Dermatology, 2007

What is the difference between No7 and NIOD?

No7 was founded in 1935 in the United Kingdom and is owned by Sycamore Partners, while NIOD was founded in 2015 in Canada and is owned by The Estée Lauder Companies Inc. The products on this page for No7 fit dry skin, mature skin, and dry sensitive skin best.

Which is more affordable, No7 or NIOD?

The provided page facts and studies do not contain pricing information, so it is not possible to determine whether No7 or NIOD is more affordable.

Which causes fewer breakouts, No7 or NIOD?

Neither No7 nor NIOD can be definitively said to cause fewer breakouts, as individual skin reactions vary and breakout data is not provided for either brand on this page.

When and where were No7 and NIOD founded, and who currently owns them?

No7 was founded in 1935 in the United Kingdom and is owned by Sycamore Partners since 2025, while NIOD was founded in 2015 in Canada and is owned by The Estée Lauder Companies Inc. since 2021.

Which products from No7 contain added fragrance according to their ingredients?

According to the ingredients on this page, the No7 products that contain added fragrance are Future Renew Damage Reversal Night Cream, Lift & Luminate Day Cream, and Protect & Perfect Intense Advanced Day Cream.

What are the key active ingredients found across No7 products?

The key active ingredients across the products on this page for No7 include vitamin C, shea butter, hyaluronic acid, and niacinamide. Niacinamide helps control skin aging and pigmentation.

Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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