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BYOMA vs Jole

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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This page compares some of the most popular BYOMA and Jole products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Jole products

Questions and answers

BYOMA or Jole: which is better?

BYOMA offers a much wider range of products on this page with high or superior Lovi fit levels for dry, sensitive, and oily skin, whereas Jole features only a single serum. Reviewers frequently note that BYOMA provides lightweight and fast-absorbing barrier-strengthening moisturizers, while all Jole products are fragrance-free.

Which is more affordable, BYOMA or Jole?

The page data does not provide pricing information for either BYOMA or Jole, so it is not possible to determine which brand is more affordable.

Which causes fewer breakouts, BYOMA or Jole?

BYOMA has some products on this page that reviewers sometimes note may lead to breakouts and acne, while Jole features only a single azelaic acid serum without similar breakout reports among its limited selection. For acne-prone skin, Lovi rates several BYOMA cleansers and serums as having a High fit.

How does the founding year and ownership of BYOMA compare to Jole?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group as of 2025. In contrast, Jole was founded in 2019 and is independently owned.

Which brand offers more products for dry skin with a Superior Lovi fit level?

BYOMA offers several products for dry skin with a Superior Lovi fit level, including the Hydrating Serum, Balancing Face Mist, Moisturizing Rich Cream, and Hydrating Recovery Oil. In contrast, Jole does not offer any products with a Superior Lovi fit level for dry skin on this page.

How many products does BYOMA have with fragrance compared to Jole?

BYOMA has 16 fragrance-free products and one product with fragrance on this page, while Jole has every product on this page listing no fragrance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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