Hada Labo vs Shu Uemura
Hada Labo and Shu Uemura are celebrated Japanese skincare brands known for their gentle makeup removers, nourishing moisturizers, and transformative cleansing oils. The former relies on advanced science, utilizing hyaluronic acid and other key ingredients in hydrating toners like the Gokujyun Lotion and Shirojyun Premium Whitening Lotion to suit dry and acne-prone skin, while the latter offers meticulously crafted formulas that suit all skin types and maintain comfort. They primarily differ in their target audiences and foundational portfolios, as the Rohto-owned brand focuses heavily on restoring moisture and supporting the skin barrier for specific concerns, whereas the L'Oreal-owned brand delivers universally adaptable, luxurious cleansing solutions.
Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..
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Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Or茅al S.A. since 2003.
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This page compares some of the most popular Hada Labo and Shu Uemura products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Hada Labo vs Shu Uemura products
Questions and answers
Hada Labo or Shu Uemura: which is better?
Hada Labo is a better choice because the products on this page achieve Superior to High Lovi fit levels across many skin types, whereas Shu Uemura ranges from Average to Caution. Hyaluronic acid helps provide deep hydration to the skin.
What is the difference between Hada Labo and Shu Uemura?
Hada Labo is a great fit for dry and acne-prone skin with its hydrating hyaluronic acid toners, whereas the Shu Uemura cleansing oil on this page generally shows lower fit levels for those skin types.
Which is more affordable, Hada Labo or Shu Uemura?
Hada Labo offers value and versatility as noted by reviewers on this page, whereas no affordability information is provided for Shu Uemura.
Which causes fewer breakouts, Hada Labo or Shu Uemura?
Hada Labo causes fewer breakouts on the products on this page, with fit levels for acne-prone skin ranging from High to Average, whereas Shu Uemura has a Low fit for acne-prone skin.
Which brand has been around longer, Hada Labo or Shu Uemura?
Shu Uemura has been around longer, having been founded in Japan in 1967, whereas Hada Labo was founded in 2004.
Do any products from Hada Labo or Shu Uemura contain fragrance?
Every product on this page from both Hada Labo and Shu Uemura lists no fragrance in its ingredients.
How does the Lovi fit level for dry skin compare between Hada Labo's Gokujyun Cleansing Oil and Shu Uemura's cleansing oil?
For dry skin, Lovi rates Hada Labo's Gokujyun Cleansing Oil as a Superior fit, whereas Shu Uemura's cleansing oil receives an Average fit.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Effect of Camellia japonica oil on human type I procollagen production and skin barrier function
Preparation and characterization of a lecithin nanoemulsion as a topical delivery system
The anti-wrinkles properties of sodium acetylated hyaluronate
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Combined Effect of Silybin and Sodium Acetylated Hyaluronate on UV-Induced Photoaging
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sof铆a Perea P茅rez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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