Simple vs FANCL
Simple and FANCL are two esteemed skincare brands known for creating gentle, reliable daily solutions for balanced skin. The British brand is recognized for its gentle moisturizers, makeup removers, cleansers, and toners featuring niacinamide and glycerin, suiting acne-prone and oily acne-prone skin best. Meanwhile, the Japanese brand is loved for its thoughtful makeup removers and gentle exfoliants, crafted from pure formulas that suit sensitive, dry, and normal skin types. While both respect delicate barriers and offer mild care, they differ in their foundational ingredients and regional heritage.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
en.wikipedia.orgsec.govprnewswire.comsimple.co.uk
FANCL is a Japanese skincare brand founded in 1980 and owned by Kirin Holdings Company, Limited since 2024.
fancl.jpen.wikipedia.orgpitchbook.com
This page compares some of the most popular Simple and FANCL products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Simple vs FANCL products
Questions and answers
Simple or FANCL: which is better?
Simple offers budget-friendly moisturizers and gentle makeup removers, while FANCL features highly rated options like its Mild Cleansing Oil and Facial Washing Powder that help with hydration and cleansing. Glycerin helps maintain skin moisture across both brands.
What is the difference between Simple and FANCL?
Simple offers budget-friendly moisturizers and micellar waters with niacinamide and glycerin, while FANCL features specialized options like a cleansing oil and an exfoliating washing powder. Lovi rates FANCL products up to Superior for sensitive and dry skin types, whereas Simple products mostly receive average ratings across various skin types.
Which is more affordable, Simple or FANCL?
Simple offers budget-friendly moisturizers, while FANCL focuses on specialized cleansers and exfoliants without a specific emphasis on affordability.
Which causes fewer breakouts, Simple or FANCL?
Simple reviewers often mention that its products on this page cause breakouts or irritations, whereas FANCL does not have this reported issue.
Which brand has been around longer and where were they founded?
Simple has been around longer, having been founded in the United Kingdom in 1960, whereas FANCL was founded in Japan in 1980.
Do any of the products from Simple or FANCL contain fragrance?
Every product on this page from both Simple and FANCL lists no fragrance in its ingredients.
How does the Lovi fit level for dry skin compare between Simple and FANCL's cleansing products?
For dry skin, FANCL's Mild Cleansing Oil and Facial Washing Powder receive Superior and High fit levels respectively, whereas Simple's cleansing products on this page generally reach Average or Low fit levels.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.









