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Pixi vs Shu Uemura

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Pixi and Shu Uemura are distinct skincare houses offering gentle and effective formulas tailored to different daily needs. The British brand, founded in 1999, provides toners, serums, eye products, and moisturizers that suit oily skin and sensitive skin best, while the Japanese house, established in 1967, is known for transformative makeup removers that suit all skin types best. Both lines feature carefully balanced offerings, though they differ in their heritage and specialized product ranges.

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.

loreal-finance.compitchbook.comen.wikipedia.orgsec.gov

This page compares some of the most popular Pixi and Shu Uemura products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Pixi vs Shu Uemura products

Questions and answers

Pixi or Shu Uemura: which is better?

Pixi is the better choice on this page, offering superior fits for oily, sensitive, and dry skin types with products featuring aloe vera and hyaluronic acid. Sodium hyaluronate helps support skin hydration and wound healing.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Iranian Journal of Medical Sciences, 2019

What is the difference between Pixi and Shu Uemura?

Pixi offers a wide variety of skincare products on this page with fit levels reaching Superior for several skin types, whereas Shu Uemura features only a single cleansing oil with lower fit ratings. Pixi products frequently include key ingredients like hyaluronic acid, which helps with skin hydration.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Which is more affordable, Pixi or Shu Uemura?

This page does not provide pricing or affordability information for either Pixi or Shu Uemura.

Which causes fewer breakouts, Pixi or Shu Uemura?

Shu Uemura lists cleansing oil as Caution for oily acne-prone skin and Low for acne-prone skin, whereas the products on this page from Pixi include options like Retinol Tonic with a Superior Lovi fit level for acne-prone skin. Aloe vera helps soothe skin, and topical aloe barbadensis leaf juice may assist in wound healing.

Iranian Journal of Medical Sciences, 2019

Which brand has been around longer and where were they founded?

Shu Uemura has been around longer, having been founded in Japan in 1967, whereas Pixi was founded in the United Kingdom in 1999.

How do the fragrance ingredients compare between Pixi and Shu Uemura products?

Pixi lists no fragrance in 7 of its 10 products on this page, while Glow Tonic, Hydrating Milky Mist, and Antioxidant Tonic contain fragrance. By contrast, every Shu Uemura product on this page lists no fragrance in its ingredients.

Which brand offers more products that feature aloe vera and hyaluronic acid?

Pixi offers more products featuring aloe vera and hyaluronic acid across the products on this page, whereas Shu Uemura does not list them. Hyaluronic acid helps retain skin moisture.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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