Purito vs OPTASE
Purito and OPTASE are gentle skincare brands cherished for thoughtful, balanced formulas and reliable daily nourishment. Purito offers moisturizers, serums, sunscreens, and makeup removers suited best for dry and sensitive skin, featuring standout options like the Centella Unscented Toner for acne-prone skin, the Daily Soft Touch Sunscreen for dark spots, and the Centella Unscented Serum for mature skin. Meanwhile, OPTASE is deeply loved for soothing makeup removers that suit sensitive, dry, and irritated skin best, with the LIFE SENSITIVE EYE MAKEUP REMOVER standing out for acne-prone skin. Both differ in their specific product lineups and founding origins, yet each consistently supports a calm and comfortable complexion.
Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.
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This page compares some of the most popular Purito and OPTASE products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Purito vs OPTASE products
Questions and answers
Purito or OPTASE: which is better?
Purito is the better choice for most skincare needs, as the products on this page offer a High to Superior Lovi fit across many skin types and concerns. OPTASE features only a single makeup remover with varying fit levels.
What is the difference between Purito and OPTASE?
Purito offers a wide range of fragrance-free products on this page, whereas OPTASE only features a single makeup remover. Lovi rates Purito's products with High to Superior fits for various skin types, while the OPTASE product has fit levels ranging from Low to High.
Which is more affordable, Purito or OPTASE?
This page does not provide pricing information to compare the affordability of Purito and OPTASE.
Which causes fewer breakouts, Purito or OPTASE?
Purito offers a range of products that are mostly noted by reviewers to be acne-safe, whereas OPTASE features only a sensitive eye makeup remover on this page with no specific focus on breakouts. For acne-prone skin, Lovi rates Purito's Centella Unscented Toner and Daily Soft Touch Sunscreen as having a Superior fit.
Which brand was founded earlier, Purito or OPTASE?
OPTASE was founded earlier in 2016, whereas Purito was founded in 2017.
Do any of the products from either Purito or OPTASE contain fragrance?
No, every product on this page from both Purito and OPTASE lists no fragrance in its ingredients.
Which skin types does Purito fit best according to its brand-focused routines?
According to its brand-focused routines, Lovi rates Purito as fitting dry skin, sensitive skin, and skin with dark spots best.
Research behind their key ingredients
Topical glutathione amino acid precursors protect skin against environmental and oxidative stress
Dead Sea minerals: New findings on skin and the biology beyond
Functional properties and skin care effects of sodium trehalose sulfate
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sof铆a Perea P茅rez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.









