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Purito vs OPTASE

Rated by Lovi 路 Unbiased, science-based skincare AI trained on real user outcomes 路 How the Fit score works

Purito and OPTASE are respected skincare and eye care brands offering gentle and carefully balanced formulas. Purito is a Korean brand known for thoughtful moisturizers, serums, sunscreens, and makeup removers, while the latter is deeply loved for its restorative makeup removers. Both suit dry and sensitive skin best, though the first also caters well to mature, acne-prone, and hyperpigmented complexions. They differ primarily in their product ranges and target concerns, as the brand from 2017 provides a broader daily routine while its counterpart specializes in soothing irritated areas.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

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This page compares some of the most popular Purito and OPTASE products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs OPTASE products

Questions and answers

Purito or OPTASE: which is better?

Purito offers a much larger selection of products on this page covering serums, sunscreens, and moisturizers with high to superior Lovi fit levels across multiple skin types, whereas OPTASE features only a single makeup remover with average to high fits for sensitive and dry skin types.

What is the difference between Purito and OPTASE?

Purito offers a wide range of skincare products like serums, sunscreens, and moisturizers that Lovi rates as High or Superior for sensitive, dry, and acne-prone skin. In contrast, OPTASE only features a single eye makeup remover on this page, which has a High fit for sensitive skin but lower ratings for other skin types.

Which is more affordable, Purito or OPTASE?

This page does not provide pricing information to compare the affordability of Purito and OPTASE.

Which causes fewer breakouts, Purito or OPTASE?

Purito has products on this page with superior and high Lovi fit levels for acne-prone skin, such as the Centella Unscented Toner and Daily Soft Touch Sunscreen. In contrast, OPTASE features only one product on this page, which has an average fit for acne-prone skin.

When were Purito and OPTASE founded and who owns them?

Purito was founded in South Korea in 2017 and is owned by Corstone Capital, while OPTASE was founded in 2016 and is owned by Scope Health Group.

How many products from Purito and OPTASE are listed on the page, and what are their product categories?

Purito has nine products listed on this page across five categories: moisturizers, serums, a sunscreen, a makeup remover, an eye product, and a toner. OPTASE has one product listed, which is a makeup remover.

Do Purito and OPTASE products contain fragrance according to their ingredients?

Every product on this page for both Purito and OPTASE lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sof铆a Perea P茅rez, MD, MSc

    Dr. Sof铆a Perea P茅rez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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