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Purito vs KORRES

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and KORRES are two respected skincare brands known for thoughtful moisturizers, gentle cleansers, serums, sunscreens, and makeup removers. Both suit dry skin and sensitive skin best, offering soothing daily care through gentle, nourishing compositions. Purito relies on gentle formulas and key ingredients like Centella, while KORRES draws on the rich heritage of its scientifically crafted formulas. They differ in their targeted standout solutions and origins, with the former providing reliable nourishment for a calm complexion and the latter helping users achieve a balanced, radiant complexion.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

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This page compares some of the most popular Purito and KORRES products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs KORRES products

People Say

PuritoKORRES
  • Lightweight and Non-Greasy Texture Mostly MentionedOften Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “absorbs instantly — KORRES Santorini Grape Poreless Skin Cream”
  • Soothing and Calming Mostly MentionedOften Mentioned
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
    • “Calms redness — KORRES Foaming Cream Cleanser”
  • Deep Hydration and Plumping Sometimes NotedOften Mentioned
    • “saved my dry skin — KORRES Velvet Skin Drink”
    • “extremely moisturizing — KORRES Bounce Firming Moisturizer”
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
  • Rich and Luxurious Texture Not notedMostly Mentioned
    • “feels like velvet — KORRES Velvet Skin Drink”
    • “Luxurious foam — KORRES Foaming Cream Cleanser”
    • “creamy and luxurious feel — KORRES Greek Yoghurt Foaming Cream Cleanser”
  • Gentle Cleansing Rarely NotedOften Mentioned
    • “Leaves skin soft — KORRES Foaming Cream Cleanser”
    • “leaves face soft and smooth — KORRES Greek Yoghurt Foaming Cream Cleanser”
    • “doesn't dry out my skin — Purito From Green Cleansing Oil”
  • Effective Makeup Removal Rarely NotedOften Mentioned
    • “removes liquid eyeliner — KORRES Greek Yoghurt Foaming Cream Cleanser”
    • “Melts away makeup — KORRES Foaming Cream Cleanser”
    • “dissolves waterproof mascara easily — Purito From Green Cleansing Oil”
  • Insufficient Moisture Often MentionedSometimes Noted
    • “felt tight after an hour — KORRES Santorini Grape Poreless Skin Cream”
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • High Price Point and Small Size Not notedOften Mentioned
    • “jar is very small — KORRES Santorini Grape Poreless Skin Cream”
  • Caused Breakouts Sometimes NotedRarely Noted
    • “broke me out — KORRES Greek Yoghurt Foaming Cream Cleanser”
    • “caused tiny bumps — KORRES Velvet Skin Drink”
    • “caused cystic acne — Purito From Green Cleansing Oil”
  • Lack of Visible Results Sometimes NotedRarely Noted
    • “didn't erase pores — KORRES Santorini Grape Poreless Skin Cream”
    • “didn't see any difference — Purito Centella Unscented Serum”

Purito vs KORRES routines for dry skin

Buy KORRES routine · £159.31 · 96% fitBuy Purito routine · £100.71 · 94% fitSee multi-brand routine · 99% fit

Purito vs KORRES routines for oily skin

Buy KORRES routine · £247.56 · 93% fitBuy Purito routine · £191.75 · 88% fitSee multi-brand routine · 97% fit

Purito vs KORRES routines for combination skin

Buy KORRES routine · £218.58 · 93% fitBuy Purito routine · £157.45 · 90% fitSee multi-brand routine · 96% fit

Questions and answers

Purito or KORRES: which is better?

Both brands are great choices since Purito and KORRES achieve an equal routine fit across most skin types on this page. Purito stands out for its lightweight and fragrance-free formulas, while KORRES is often noted for richer textures and deep hydration.

What is the difference between Purito and KORRES?

Purito and KORRES both offer products on this page with a Superior fit level for dry, sensitive, and acne-prone skin, but every Purito product lists no fragrance while all KORRES products on this page include fragrance.

Purito or KORRES for dry skin?

Both Purito and KORRES achieve a Superior Lovi routine fit for dry skin. Every product on the Purito page lists no fragrance in its ingredients, while the KORRES products on this page often receive fragrance and scent complaints.

Purito or KORRES: which moisturizer is better?

When choosing a moisturizer, Purito offers lightweight formulas with no fragrance listed on this page, while KORRES provides rich, velvety hydration that may include fragrance in its products. Reviewers highlight Purito for soothing, calming, and lightweight moisturizers, whereas KORRES is noted for deep hydration and a rich, luxurious texture.

Which is more affordable, Purito or KORRES?

KORRES products on this page often come with high price and value concerns, whereas Purito products are more affordable though sometimes noted for a high price point and small size.

Purito or KORRES: which brand has a better fragrance profile?

Purito has a better fragrance profile than KORRES because every product on the Purito page lists no fragrance in its ingredients, whereas 0 of the 5 KORRES products on this page list no fragrance.

Purito or KORRES: which brand offers better routine fit for oily acne-prone skin?

KORRES offers a better routine fit for oily acne-prone skin, achieving a Superior routine fit level compared to Purito's High level on this page.

Purito or KORRES: how do the founding years and current ownership compare between the two brands?

Purito was founded in South Korea in 2017 and has been owned by Corstone Capital since 2022, whereas KORRES was established earlier in 1996 and is currently owned by Halcyon Equity Partners and Giorgos Korres as of 2024.

Purito or KORRES for oily skin?

For oily skin, KORRES has a Superior Lovi fit level while Purito has a High Lovi fit level among the products on this page.

Purito or KORRES for sensitive skin?

Both Purito and KORRES achieve a Superior Lovi fit level for sensitive skin, making them equally good options. Every product on the Purito page lists no fragrance, whereas all KORRES products on this page include fragrance.

Purito or KORRES for acne-prone skin?

For acne-prone skin, both brands offer a Superior routine fit on this page. Reviewers report that Purito excels with lightweight and soothing products, while KORRES offers gentle cleansers and rich hydration.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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