🇬🇧United Kingdom

BYOMA vs Biore

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Biore are popular skincare brands that offer distinct approaches to daily care. The former is known for moisturizers, toners, cleansers, and serums utilizing tri-ceramide and squalane, while the latter is beloved for sunscreens, cleansers, masks, and makeup removers. Both options suit sensitive skin, though the British line specializes in dry skin, and the Japanese brand favors combination skin. They differ primarily in their core formulations and heritage, with the 2022 UK newcomer focusing on barrier health and oxidative stress, and the 1980 heritage brand delivering reliable cleansing and sun protection.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

Biore is a Japanese skincare brand founded in 1980 and owned by Kao Corporation.

biore.comkao.com

This page compares some of the most popular BYOMA and Biore products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Biore products

People Say

BYOMABiore
  • Texture and Absorption Mostly MentionedOften Mentioned
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in immediately — BYOMA Hydrating Serum”
    • “Controls oil — BYOMA Moisturizing Gel-Cream”
    • “melts into skin — Biore UV Aqua Rich”
  • Skin Barrier and Hydration Mostly MentionedSometimes Noted
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “feels like a moisturizer — Biore UV Aqua Rich”
  • Makeup Removal and Cleansing Rarely NotedMostly Mentioned
    • “Gets the gunk out — Biore Deep Cleansing Pore Strips”
    • “Face feels squeaky clean — Biore Deep Pore Charcoal Cleanser”
    • “No greasy film, leaves skin fresh, rinses easily. — Biore Makeup Remover Perfect Oil”
    • “melts away makeup — BYOMA Milky Oil Cleanser”
  • Sensitivity and Gentle Formula Mostly MentionedSometimes Noted
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “great for sensitive skin — BYOMA Balancing Face Mist”
    • “Leaves skin soft, doesn't dry out face. — Biore Makeup Remover Perfect Oil”
  • Performance and Results Not notedMostly Mentioned
    • “Minimal effort required — Biore Deep Cleansing Pore Strips”
    • “Satisfying to see results — Biore Deep Cleansing Pore Strips”
    • “Keeps shine away — Biore Deep Pore Charcoal Cleanser”
  • Price and Value Often MentionedNot noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
  • Skin Reactions and Irritation Sometimes NotedMostly Mentioned
    • “Rolls off skin — BYOMA Moisturizing Gel-Cream”
    • “Caused breakouts — BYOMA Moisturizing Gel-Cream”
    • “Tacky finish — BYOMA Moisturizing Gel-Cream”
    • “stings eyes — Biore UV Aqua Rich”
  • Packaging and Design Flaws Mostly MentionedSometimes Noted
    • “Stains the sink — Biore Deep Pore Charcoal Cleanser”
    • “Opening is huge — BYOMA Brightening Toner”
  • Scents and Fragrance Sometimes NotedOften Mentioned
    • “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
    • “smell is annoying — BYOMA Milky Oil Cleanser”
    • “smells like plastic — BYOMA Creamy Jelly Cleanser”
    • “smells like alcohol — Biore UV Aqua Rich”

BYOMA vs Biore routines for dry skin

Buy BYOMA routine · £104.93 · 94% fitBuy Biore routine · £140.14 · 84% fitSee multi-brand routine · 99% fit

BYOMA vs Biore routines for oily skin

Buy Biore routine · £235.68 · 88% fitBuy BYOMA routine · £168.03 · 86% fitSee multi-brand routine · 97% fit

BYOMA vs Biore routines for combination skin

Buy Biore routine · £217.77 · 89% fitBuy BYOMA routine · £114.71 · 85% fitSee multi-brand routine · 96% fit

Questions and answers

BYOMA or Biore: which is better?

BYOMA offers better routine fit and performance for dry and dry sensitive skin, while Biore performs better for makeup removal and cleansing.

What is the difference between BYOMA and Biore?

BYOMA focuses on barrier-strengthening and hydrating formulas that achieve superior Lovi fit levels for dry and sensitive skin types, whereas Biore emphasizes makeup removal and cleansing. Reviewers note that BYOMA tends to do better with texture, absorption, and price, while Biore performs well in overall performance and results.

BYOMA or Biore for dry skin?

For dry skin, BYOMA offers a Superior Lovi routine fit while Biore reaches a High fit level. BYOMA features multiple moisturizers and cleansers that help strengthen the skin barrier and provide instant hydration.

BYOMA or Biore: which cleanser is better?

For cleansing, BYOMA is generally a better fit, offering options like the Milky Moisture Cleanser that Lovi rates as High for dry skin and sensitive skin. Biore also offers cleansers like the Deep Pore Charcoal Cleanser, but it may cause dryness, earning lower fit levels for dry and sensitive skin types.

Which is more affordable, BYOMA or Biore?

BYOMA does better for price and value compared to Biore on the products on this page.

Which brand has a longer history, BYOMA or Biore?

Biore has a longer history, having been founded in Japan in 1980, whereas BYOMA was founded in the United Kingdom in 2022.

Do BYOMA products contain fragrance?

BYOMA is largely fragrance-free, as 16 of the 17 products on this page list no fragrance. Only the Smoothing Body Serum contains fragrance.

Which brand is better suited for dry sensitive skin?

BYOMA is better suited for dry sensitive skin, achieving a Superior routine fit compared to Biore's High fit on this page.

BYOMA or Biore for oily skin?

For oily skin, both BYOMA and Biore achieve a High Lovi fit level. Reviewers note that BYOMA does better for texture and absorption.

BYOMA or Biore for sensitive skin?

Both BYOMA and Biore fit sensitive skin well, as Lovi rates both brands as Superior for this skin type. Reviewers note that BYOMA does better for sensitivity and gentle formula, while Biore offers fragrance-free options across its products on this page.

BYOMA or Biore for acne-prone skin?

For acne-prone skin, Lovi rates both BYOMA and Biore as a High fit, with BYOMA offering a wider variety of specialized serums and barrier-supporting products on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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