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Kiehl's vs FRE

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Kiehl's and FRE are two distinctive skincare lines offering thoughtful formulations to support various complexions. Kiehl's is an American brand founded in 1851 and owned by L'Oréal S.A. since 2000, known for nourishing moisturizers, targeted serums, soothing toners, gentle eye products, and key ingredients like glycerin and squalane that suit dry and mature skin best. Meanwhile, FRE is widely loved for its targeted product types and nourishing formulas that suit acne-prone skin best, owing to their gentle and effective compositions. The two differ because the first brand addresses moisture loss and barrier resilience with hydrating and restorative ingredients, whereas the second brand works to gently balance and support the complexion for specific concerns like acne.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

This page compares some of the most popular Kiehl's and FRE products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Kiehl's vs FRE products

Questions and answers

Kiehl's or FRE: which is better?

Kiehl's offers a much larger selection of products across multiple skincare categories on this page, whereas FRE features only Argan Oil. Kiehl's is often rated as having High fits for various skin types and concerns, while FRE lists only moderate or lower fit levels for its single product.

What is the difference between Kiehl's and FRE?

Kiehl's offers a wide range of twenty-eight skincare products featuring key ingredients like glycerin and vitamin C, whereas FRE lists only one product on this page, an argan oil. Kiehl's best fits dry skin, mature skin, and oily acne-prone skin, while providing mostly fragrance-free formulas.

Which is more affordable, Kiehl's or FRE?

Reviewers frequently note that Kiehl's products have a high price point, whereas FRE has only one product listed on this page.

Which causes fewer breakouts, Kiehl's or FRE?

FRE products on this page are unlikely to cause breakouts as they are fragrance-free and gentle, whereas Kiehl's reviewers often mention that some products cause breakouts and skin irritation.

How do the founding years and corporate ownerships of Kiehl's and FRE compare?

Kiehl's was founded in 1851 in the United States and has been owned by L'Oréal S.A. since 2000, whereas FRE was founded much later in 2016 and remains independently owned.

Which products from Kiehl's and FRE achieve a High or Superior fit level for dry sensitive skin?

For dry sensitive skin, Kiehl's offers multiple products on this page that achieve a High fit level, including Midnight Recovery Concentrate, Hydro-Plumping Serum Concentrate, and Calendula Herbal-Extract Toner, whereas FRE only features Argan Oil at a High fit level.

How does the fragrance formulation differ between Kiehl's and FRE products?

The products on this page by Kiehl's are mostly unfragranced, with only two items listing fragrance in their ingredients, whereas every product on this page by FRE lists no fragrance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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