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The Ordinary vs Eco Tan

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and Eco Tan are distinct skincare lines, with the Canadian brand offering serums, moisturizers, cleansers, and toners built around hyaluronic acid, glycerin, and squalane, while the second is celebrated for clarifying toners and botanical formulas. Both choices suit sensitive and dry skin best, though the first also fits combination skin through its natural extracts, and dry sensitive skin through humectants like glycerin which significantly increases skin hydration and barrier function. They differ as the first focuses on targeted acids and hydration for acne, dark spots, and mature skin, whereas the second relies on natural extracts to gently balance and refresh the complexion.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular The Ordinary and Eco Tan products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs Eco Tan products

Questions and answers

The Ordinary or Eco Tan: which is better?

The Ordinary offers a much larger variety of targeted serums, toners, and cleansers for every skin type, whereas Eco Tan features only a single face tanning water on this page.

What is the difference between The Ordinary and Eco Tan?

The Ordinary offers a large range of skincare products that fit dry skin best, whereas Eco Tan is an independent brand featuring just one face tanning toner on the page. The Ordinary products on this page list no fragrance in their ingredients and help with acne and dark spots.

Which is more affordable, The Ordinary or Eco Tan?

The products on this page from The Ordinary are often noted by reviewers as affordable and offering great value, whereas Eco Tan features only a single facial product on this page with no specific affordability feedback.

When was The Ordinary founded compared to Eco Tan?

The Ordinary was founded in 2016, which is six years later than Eco Tan, founded in 2010.

Do any products from The Ordinary or Eco Tan contain added fragrance?

Every product on the page from both The Ordinary and Eco Tan lists no added fragrance in its ingredients.

Which brand offers more product options on this page, The Ordinary or Eco Tan?

The Ordinary offers more product options on this page because it features dozens of items across various categories, whereas Eco Tan lists only one product. Lovi shows that the products on this page provide extensive choices for multiple skin types.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

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