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The INKEY List vs Anessa

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The INKEY List and Anessa are distinct skincare options from different origins that cater to varied routines. The British brand focuses on targeted moisturizers, serums, toners, and eye products built around glycerin, suiting sensitive and combination skin best with targeted solutions like the PHA Toner, Azelaic Acid Serum, and Ceramide Moisturizer. Meanwhile, the Japanese brand is widely loved for advanced sunscreens and sophisticated formulas that suit all skin types with reliable daily protection, including standout options like the Skincare Milk and Skincare Gel. Ultimately, they differ through the British line's emphasis on barrier-restoring active ingredients versus the latter's expertise in protective sun care.

The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.

cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com

Anessa is a Japanese skincare brand founded in 1992 and owned by Shiseido Company, Limited.

anessaco.comen.wikipedia.orgcorp.shiseido.comhappi.com

This page compares some of the most popular The INKEY List and Anessa products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The INKEY List vs Anessa products

Questions and answers

The INKEY List or Anessa: which is better?

The INKEY List offers a much wider selection of skincare products on this page, including affordable serums and hydrating moisturizers that Lovi rates as having a high or superior fit for sensitive, combination, and acne-prone skin. Anessa focuses solely on sunscreens, which Lovi rates as having a high fit for oily and mature skin types.

What is the difference between The INKEY List and Anessa?

The INKEY List offers a wide variety of affordable cleansers, serums, toners, and moisturizers that fit sensitive, combination, and acne-prone skin best, while Anessa focuses entirely on sunscreens like its Perfect UV Sunscreen Skincare Milk and Gel.

Which is more affordable, The INKEY List or Anessa?

The INKEY List offers affordable serums and moisturizers across the products on this page, whereas Anessa does not feature pricing or affordability highlights in its profile.

Which causes fewer breakouts, The INKEY List or Anessa?

The INKEY List products on this page sometimes note purging and breakouts as a side effect, while Anessa features sunscreens with high Lovi fit levels for acne-prone skin.

Which brand has been on the market longer, The INKEY List or Anessa?

Anessa has been on the market longer, having been founded in Japan in 1992, whereas The INKEY List was founded in the United Kingdom in 2018.

Do any products from The INKEY List or Anessa contain fragrance?

Every product on this page from The INKEY List and Anessa lists no fragrance in its ingredients.

How do the Lovi fit levels for dry skin compare between The INKEY List's moisturizers and Anessa's sunscreens?

For dry skin, The INKEY List's moisturizers have fit levels ranging from Superior to Average, whereas Anessa's sunscreens have an Average fit level.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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