Simple vs ILIA Beauty
Simple and ILIA Beauty are distinct skincare lines created to support daily routines through gentle, effective care. The British brand is known for moisturizers, makeup removers, cleansers, and toners featuring niacinamide and glycerin, which suit acne-prone skin and skin with dark spots best. Meanwhile, the Canadian brand is widely loved for its thoughtful moisturizers and nourishing formulations that suit dry, normal, and combination skin best. They differ primarily in their core ingredient profiles, targeted skin concerns, and regional heritage.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
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ILIA Beauty is a Canadian skincare brand founded in 2011 and owned by Famille C since 2022.
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This page compares some of the most popular Simple and ILIA Beauty products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Questions and answers
Simple or ILIA Beauty: which is better?
Simple is better if you want a wider selection of budget-friendly cleansers, makeup removers, and moisturizers, whereas ILIA Beauty offers only a single moisturizer on this page. Glycerin in Simple products helps hydrate dry skin.
What is the difference between Simple and ILIA Beauty?
Simple offers a wide range of everyday cleansers, makeup removers, and moisturizers featuring ingredients like glycerin, whereas ILIA Beauty features just one moisturizer on this page, The Base Face Milk. Lovi rates Simple's Kind to Skin Soothing Facial Toner as a superior fit for mature skin, while ILIA Beauty lists no brand-focused routines or specific best-fit skin types on this page.
Simple or ILIA Beauty: which moisturizer is better?
Simple offers a wider variety of value-friendly moisturizers on this page compared to ILIA Beauty, which features only one moisturizer. Glycerin, a key ingredient in Simple products, helps support skin hydration.
Which is more affordable, Simple or ILIA Beauty?
Simple features lightweight, value-friendly moisturizers on this page, while ILIA Beauty does not highlight budget-friendly pricing.
Which causes fewer breakouts, Simple or ILIA Beauty?
Simple offers more products on this page to compare, such as its facial washes and micellar waters, but reviewers often note that the products on this page may cause breakouts or irritations. ILIA Beauty features only one moisturizer on this page, which has average Lovi fit levels for acne-prone skin.
When was Simple founded compared to ILIA Beauty?
Simple was founded in 1960 in the United Kingdom, whereas ILIA Beauty was founded later in 2011 in Canada.
Do any products from Simple or ILIA Beauty contain fragrance?
Every product on this page from both Simple and ILIA Beauty lists no fragrance in its ingredients.
What are the key ingredients found across Simple products?
The key ingredients found across the Simple products on this page are niacinamide and glycerin. Niacinamide helps reduce cutaneous pigmentation, and glycerin helps improve skin hydration.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.
