The Face Shop skincare
The Face Shop is a Korean skincare brand founded in 2003 and owned by LG Corp since 2009.
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The Face Shop is beloved for its thoughtful range of cleansers, makeup removers, moisturizers, and toners, all elevated by nourishing formulas. Its products suit sensitive skin and dry sensitive skin best thanks to these gentle, carefully crafted ingredients. For specific concerns, the brand offers standout solutions such as the Rice & Ceramide Moisturizing Toner for acne-prone skin, the Rice Water Bright for skin with dark spots, and the Rice Water Bright Light Cleansing Oil for mature skin. Each offering works quietly to support and comfort the complexion.
This page covers some of the most popular The Face Shop products; for the whole The Face Shop range, with a fit score for every product, use the Lovi app.
Other The Face Shop products
People Say
★4.4Overall rating based on 13.6k+ reviewsReviewers most often praise The Face Shop for deep hydration, effective makeup removal, and brightening effects. The most common complaints are strong fragrance and skin irritation.
Highlights
Good value skincare products Mostly Mentioned
- “Bottle lasts for months — Rice Water Bright”
- “bottle lasts forever — Rice Water Bright Light Cleansing Oil”
- “Great price for quality — Rice & Ceramide Moisturizing Cream”
Overpowering fragrance Mostly Mentioned
- “smell is overpowering — Rice Water Bright Light Cleansing Oil”
- “Smell is too strong — Rice & Ceramide Moisturizing Cream”
- “smells like old lady perfume — Rice & Ceramide Moisturizing Toner”
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Questions and answers
Is The Face Shop good for oily skin?
Yes, The Face Shop is good for oily skin, as Lovi rates the brand-focused routine High for this skin type. Rice Water Bright and Rice & Ceramide Moisturizing Toner help keep oily skin balanced. Reviewers note that the products offer good value.
Is The Face Shop worth it?
Yes, The Face Shop is worth it because reviewers mostly report good value skincare products. Lovi rates the The Face Shop products on this page High for dry skin, and every product on this page lists no fragrance in its ingredients.
What are The Face Shop's best products?
The Face Shop products on this page that fit best are Rice Water Bright for dry and sensitive skin, Rice & Ceramide Moisturizing Toner for sensitive skin, and Rice & Ceramide Moisturizing Cream for dry sensitive skin. Lovi rates the brand-focused routine High for dry skin and Superior for sensitive skin.
Which The Face Shop moisturizer is best for dry skin?
Rice & Ceramide Moisturizing Cream is the best moisturizer on this page for dry skin, as Lovi rates it High for that skin type.
Does The Face Shop cause breakouts?
The Face Shop products on this page are unlikely to cause breakouts, as Lovi rates acne-prone skin High for the Rice & Ceramide Moisturizing Toner and Average for the Rice Water Bright cleanser, Rice Water Bright Light Cleansing Oil, and Rice & Ceramide Moisturizing Cream.
Is The Face Shop fragrance-free?
Yes, the The Face Shop products on this page list no fragrance in their ingredients. Reviewers note that shoppers sometimes report an overpowering fragrance from the brand overall, but the specific items featured here contain none.
What are the key ingredients in The Face Shop products?
The key ingredients in The Face Shop products include rice water, rice bran oil, and ceramide NP, which help keep dry skin soft and maintain hydration. Rice extract and glycerin are also commonly included to support smooth skin.
Journal of Nanobiotechnology, 2011International Journal of Dermatology, 2008
How do I build a The Face Shop skincare routine?
To build a dry skin routine with The Face Shop, start your morning with Rice Water Bright cleanser, Rice & Ceramide Moisturizing Toner, Advanced Ceramide Lift and Firm Night Cream, and Daily Soft Touch Sunscreen. In the evening, use Rice Water Bright Light Cleansing Oil as a pre-cleanser followed by the same cleanser, 1025 Dokdo Cleansing Water, Glass Skin Refining Serum, and the night cream. Once a week, add the Water Sleeping Mask_EX to this evening routine for extra care.
Where can I buy The Face Shop, and how much does it cost?
The Face Shop products on this page are available from stores in the Netherlands. Prices range from €19.39 to €24.70, with most falling between these amounts.
What are good alternatives to The Face Shop?
Good alternatives to The Face Shop include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea. These similar brands also have dedicated pages on Lovi for comparison.
The Face Shop vs SKIN1004: which is better?
The Face Shop fits sensitive skin slightly better, with Lovi rating its routine Superior compared to SKIN1004 rating High, while SKIN1004 fits dry skin and combination skin slightly better. Both brands perform equally well for oily and acne-prone skin.
Who owns The Face Shop, and where is it from?
The Face Shop is a Korean brand founded in 2003, owned by LG Corp since 2009.
Is The Face Shop cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list The Face Shop as cruelty-free.
Is The Face Shop good for dry skin?
Yes, The Face Shop is good for dry skin because Lovi rates the dry-skin routine High. Rice Water Bright and Rice & Ceramide Moisturizing Cream both fit dry skin at a High level, helping keep it soft and comfortable.
Journal of Nanobiotechnology, 2011International Journal of Dermatology, 2008
Which The Face Shop cleanser is best for oily skin?
The Face Shop cleanser for oily skin on this page is Rice Water Bright, which is rated Average.
Is The Face Shop good for sensitive skin?
Yes, The Face Shop is good for sensitive skin, as Lovi rates the brand-focused routine Superior for this skin type. Reviewers mostly mention that these products offer good value, and the The Face Shop products on this page list no fragrance in their ingredients.
Is The Face Shop good for acne-prone skin?
Yes, The Face Shop is good for acne-prone skin, as Lovi rates the brand-focused routine High for this skin type. The Face Shop products on this page list no fragrance in their ingredients, which helps keep angry skin calm.
Is The Face Shop good for skin with dark spots?
The Face Shop is good for skin with dark spots because products like Rice Water Bright and Rice Water Bright Light Cleansing Oil help fade them. Lovi rates Rice Water Bright High for skin with dark spots, and rice water helps brighten the skin.
Is The Face Shop good for mature skin?
Yes, The Face Shop is good for mature skin, with Rice Water Bright and Rice & Ceramide Moisturizing Toner rated High for mature skin. Lovi rates the brand's routines High to Superior for most skin types.
International Journal of Cosmetic Science, 2020International Journal of Dermatology, 2008
Research behind The Face Shop's key ingredients
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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