The Face Shop skincare
The Face Shop is a Korean skincare brand founded in 2003 and owned by LG Corp since 2009.
cosmeticsbusiness.comms.wikipedia.orgtracxn.comen.namu.wiki
The Face Shop is beloved for its thoughtful range of cleansers, makeup removers, moisturizers, and toners, all elevated by nourishing formulas. Its products suit sensitive skin and dry sensitive skin best thanks to these gentle, carefully crafted ingredients. For specific concerns, the brand offers standout solutions such as the Rice & Ceramide Moisturizing Toner for acne-prone skin, the Rice Water Bright for skin with dark spots, and the Rice Water Bright Light Cleansing Oil for mature skin. Each offering works quietly to support and comfort the complexion.
This page covers some of the most popular The Face Shop products; for the whole The Face Shop range, with a fit score for every product, use the Lovi app.
Other The Face Shop products
People Say
★4.4Overall rating based on 13.6k+ reviewsReviewers most often praise The Face Shop for deep hydration, effective makeup removal, and brightening effects. The most common complaints are strong fragrance and skin irritation.
Highlights
Good value skincare products Mostly Mentioned
- “Bottle lasts for months — Rice Water Bright”
- “bottle lasts forever — Rice Water Bright Light Cleansing Oil”
- “Great price for quality — Rice & Ceramide Moisturizing Cream”
Overpowering fragrance Mostly Mentioned
- “smell is overpowering — Rice Water Bright Light Cleansing Oil”
- “Smell is too strong — Rice & Ceramide Moisturizing Cream”
- “smells like old lady perfume — Rice & Ceramide Moisturizing Toner”
Sources: lovi.care, amazon.com, iherb.com, reddit.com, youtube.com, yesstyle.com, and more
Questions and answers
Is The Face Shop good for oily skin?
Yes, The Face Shop is good for oily skin, as Lovi rates the brand-focused routine High for this skin type. The Face Shop products on this page list no fragrance in their ingredients, and individual items like the Rice & Ceramide Moisturizing Toner rate High for oily skin.
Is The Face Shop worth it?
The Face Shop is generally worth it for shoppers looking for good value skincare products. Reviewers mention that the brand offers affordable items, though some find the scent overpowering even though the The Face Shop products on this page list no fragrance in their ingredients.
What are The Face Shop's best products?
The Face Shop products on this page include Rice Water Bright, Rice Water Bright Light Cleansing Oil, Rice & Ceramide Moisturizing Cream, and Rice & Ceramide Moisturizing Toner. Lovi rates Rice Water Bright High for dry skin, sensitive skin, dark spots, and mature skin. The brand fits sensitive skin, dry sensitive skin, and mature skin best overall.
Which The Face Shop moisturizer is best for dry skin?
Rice & Ceramide Moisturizing Cream is the best moisturizer on this page for dry skin, where Lovi rates it High. It helps keep dry skin soft and hydrated.
Does The Face Shop cause breakouts?
The Face Shop products on this page are unlikely to cause breakouts, as Lovi rates acne-prone skin High for the Rice & Ceramide Moisturizing Toner and Average for the Rice Water Bright cleanser and Rice & Ceramide Moisturizing Cream. Reviewers often mention good value, though some note an overpowering fragrance, even though every product on this page lists no fragrance in its ingredients.
Is The Face Shop fragrance-free?
Yes, the The Face Shop products on this page list no fragrance in their ingredients. However, reviewers note that the brand's products may have an overpowering scent.
What are the key ingredients in The Face Shop products?
The Face Shop products on this page feature key ingredients like rice water, rice extract, rice bran oil, and ceramides that help hydrate and smooth dry skin. Glycerin is also commonly included to support skin moisture and barrier function.
Journal of Nanobiotechnology, 2011International Journal of Dermatology, 2008
How do I build a The Face Shop skincare routine?
To build a routine for dry skin with The Face Shop, start your morning by washing with Rice Water Bright, followed by Rice & Ceramide Moisturizing Toner and Rice & Ceramide Moisturizing Cream, then finish with an SPF. In the evening, use Rice Water Bright Light Cleansing Oil as a pre-cleanser before repeating the cleanser, toner, and cream steps. Once a week, add a nourishing mask into your evening routine after cleansing.
Journal of Nanobiotechnology, 2011International Journal of Dermatology, 2008
Where can I buy The Face Shop, and how much does it cost?
The Face Shop products on this page are available at stores in Germany, with prices ranging from €9.99 to €17.00. Most products cost between €9.99 and €17.00.
What are good alternatives to The Face Shop?
Good alternatives to The Face Shop include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea, which all have dedicated pages on Lovi. For dry skin, Lovi rates the SKIN1004-focused routine as Superior compared to a High fit for The Face Shop.
The Face Shop vs SKIN1004: which is better?
SKIN1004 is slightly better because Lovi rates the SKIN1004-focused routine as Superior for dry and sensitive skin, while the The Face Shop-focused routine is High for those same skin types. Both brands offer solid options, but SKIN1004 edges out slightly higher fit levels across those key skin concerns.
Who owns The Face Shop, and where is it from?
The Face Shop is a Korean brand founded in 2003, owned by LG Corp since 2009.
Is The Face Shop cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list The Face Shop as cruelty-free.
Is The Face Shop good for dry skin?
Yes, The Face Shop is good for dry skin, and Lovi rates the brand-focused routine High for dry skin. Products like Rice Water Bright and Rice & Ceramide Moisturizing Cream help keep dry skin soft and hydrated. The The Face Shop products on this page list no fragrance in their ingredients, though shoppers sometimes mention overpowering scents in other items.
Which The Face Shop cleanser is best for oily skin?
Rice Water Bright is the cleanser for oily skin among the products on this page, and Lovi rates it Average for oily skin.
Is The Face Shop good for sensitive skin?
Yes, The Face Shop is well-suited for sensitive skin, as the brand-focused routine for this skin type rates High on Lovi. Additionally, the The Face Shop products on this page list no fragrance in their ingredients, which helps reduce the risk of irritation.
Is The Face Shop good for acne-prone skin?
Yes, The Face Shop is good for acne-prone skin, with Lovi rating its routine High for this skin type. Reviewers note that the brand offers good value skincare products.
Is The Face Shop good for skin with dark spots?
Yes, The Face Shop is good for skin with dark spots, as Lovi rates products like Rice Water Bright and Rice & Ceramide Moisturizing Toner High for this skin type. Rice extract and rice water help brighten the skin tone and improve appearance.
Is The Face Shop good for mature skin?
Yes, The Face Shop is good for mature skin, as Lovi rates the Rice Water Bright cleanser and Rice & Ceramide Moisturizing Toner High for this skin type. Rice extract helps support skin firmness and hydration, making the skin look and feel smoother.
Research behind The Face Shop's key ingredients
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.




