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The Ordinary vs Biluma

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and Biluma are skincare brands providing serums, moisturizers, cleansers, toners, and sophisticated formulas for daily care. The Canadian brand centers its offerings on hyaluronic acid, glycerin, and squalane, while the Indian brand is beloved for carefully crafted formulations. Both lines suit sensitive and dry skin best, though the first also accommodates acne-prone and mature skin, and the second serves combination skin.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

glossy.coen.wikipedia.org

Biluma is an Indian skincare brand founded in 2014 and owned by Galderma Group AG.

galderma.com

This page compares some of the most popular The Ordinary and Biluma products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs Biluma products

The Ordinary vs Biluma serums and treatments

Questions and answers

The Ordinary or Biluma: which is better?

The Ordinary is the better option for most shoppers, as the products on this page fit dry skin, sensitive skin, and skin with dark spots best, whereas Biluma only offers average or low fits for those skin types.

What is the difference between The Ordinary and Biluma?

The Ordinary offers a much larger variety of products on this page compared to Biluma, with options that fit dry skin, sensitive skin, and skin with dark spots at high to superior levels. In contrast, Biluma provides just a single cream on this page, which tends to fit those same skin types at lower levels.

Which is more affordable, The Ordinary or Biluma?

The Ordinary offers affordable and great value serums among the products on this page, whereas Biluma does not mention affordability.

Which causes fewer breakouts, The Ordinary or Biluma?

The products on this page from The Ordinary help with acne-prone skin, with several items achieving a Superior or High fit level for it, whereas Biluma offers only average fit for acne-prone skin.

Which brand has more product variety listed on the page, The Ordinary or Biluma?

The Ordinary offers a much larger product variety on the page than Biluma, featuring dozens of targeted serums, cleansers, and treatments.

Do any products from The Ordinary or Biluma contain fragrance?

Every product on the Biluma and The Ordinary pages lists no fragrance in its ingredients.

Which skin types does The Ordinary fit best according to its brand-focused routines?

According to its brand-focused routines, The Ordinary fits dry skin, sensitive skin, and skin with dark spots best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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