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Purito vs AlumierMD

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and AlumierMD are distinct skincare brands founded in 2017 and 2016, respectively, with the former being a Korean line and the latter a Canadian establishment. Both offer gentle, scientifically backed formulas, with the Korean brand known for thoughtful moisturizers, serums, sunscreens, and makeup removers, while the Canadian brand is beloved for advanced serums. The former suits dry and sensitive skin best, offering soothing daily care, whereas the latter suits sensitive, aging, and hyperpigmented skin best. They differ primarily in their specific target concerns and ingredient focuses, with the first brand relying on gentle nourishment and the second focusing on refining texture, restoring balance, and enhancing radiance.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

AlumierMD is a Canadian skincare brand founded in 2016 and owned by Alumier Group Holdings Limited / Alumier Labs Inc..

pitchbook.comus.alumiermd.comca.alumiermd.com

This page compares some of the most popular Purito and AlumierMD products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs AlumierMD products

Questions and answers

Purito or AlumierMD: which is better?

Purito is better for dry and sensitive skin types, as Lovi rates its products as a High to Superior fit for them, whereas AlumierMD offers only a single serum with limited fit for dry skin.

What is the difference between Purito and AlumierMD?

Purito offers a much larger range of fragrance-free products on this page with High to Superior Lovi fits for dry and sensitive skin, whereas AlumierMD currently features only a single serum.

Which is more affordable, Purito or AlumierMD?

The public Lovi page does not provide pricing or affordability information for either Purito or AlumierMD.

Which causes fewer breakouts, Purito or AlumierMD?

Purito offers a much wider range of products achieving a Superior or High Lovi fit for acne-prone skin, whereas AlumierMD features only a single serum with a High fit on this page. Reviewers note that Purito's moisturizers are acne-safe and barrier-supporting.

When were Purito and AlumierMD founded and in which countries?

Purito was founded in South Korea in 2017, and AlumierMD was founded in Canada in 2016.

Do any products from either Purito or AlumierMD contain added fragrance?

No, every product on this page from both Purito and AlumierMD lists no fragrance in its ingredients.

What are the Lovi fit levels for the Centella Unscented Toner across different skin types?

Lovi rates the Centella Unscented Toner as having a Superior fit for acne-prone skin, sensitive skin, skin with dark spots, combination skin, mature skin, oily acne-prone skin, and oily skin, while dry skin and dry sensitive skin receive a High fit.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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