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The Ordinary vs Charlotte Tilbury

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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Charlotte Tilbury is a British skincare brand founded in 2013 and owned by Puig since 2020.

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This page compares some of the most popular The Ordinary and Charlotte Tilbury products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

People Say

The OrdinaryCharlotte Tilbury
  • Hydration and Moisture Sometimes NotedMostly Mentioned
    • “extremely emollient and rich — Charlotte Tilbury Magic Eye Rescue”
    • “floods skin with moisture — Charlotte Tilbury Charlotte's Magic Cream”
    • “super hydrated — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
  • Glowing and Radiant Finish Sometimes NotedMostly Mentioned
    • “radiant skin filter — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “lit-from-within glow — Charlotte Tilbury Charlotte's Magic Cream”
    • “under eyes look brighter — Charlotte Tilbury Magic Eye Rescue”
    • “Sinks in immediately — The Ordinary Natural Moisturizing Factors + HA”
  • Texture and Pores Mostly MentionedSometimes Noted
    • “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
    • “pores look significantly smaller — The Ordinary Niacinamide 10% + Zinc 1%”
    • “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
    • “instantly smoothed out lines — Charlotte Tilbury Magic Eye Rescue”
  • Value and Pricing Mostly MentionedNot noted
    • “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
    • “can't beat the price — The Ordinary Salicylic Acid 2% Solution”
    • “extremely affordable — The Ordinary Niacinamide 10% + Zinc 1%”
  • Luxurious Texture and Scent Not notedMostly Mentioned
    • “smells like spa — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “rich and nourishing — Charlotte Tilbury Charlotte's Magic Cream”
    • “thick glossy cream — Charlotte Tilbury Magic Eye Rescue”
  • Makeup Base and Compatibility Rarely NotedMostly Mentioned
    • “perfect canvas for base — Charlotte Tilbury Charlotte's Magic Cream”
    • “foundation looks flawless — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “Makeup sits beautifully on top — The Ordinary Natural Moisturizing Factors + HA”
  • High Price Points Rarely NotedMostly Mentioned
    • “Expensive for Ordinary — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
    • “extremely overpriced — Charlotte Tilbury Charlotte's Magic Cream”
  • Miscellaneous Product Issues Mostly MentionedSometimes Noted
    • “collagen claims unrealistic — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “did nothing — Charlotte Tilbury Collagen Superfusion Facial Oil”
    • “jar is less hygienic — Charlotte Tilbury Magic Eye Rescue”
    • “foams up like soap — The Ordinary Salicylic Acid 2% Solution”
  • Sticky and Heavy Textures Often MentionedOften Mentioned
    • “too greasy for oily skin — Charlotte Tilbury Charlotte's Magic Cream”
    • “sits on top of skin — Charlotte Tilbury Magic Eye Rescue”
    • “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”

Questions and answers

The Ordinary or Charlotte Tilbury: which is better?

The Ordinary is better for value and smoothing skin texture, while Charlotte Tilbury does better for hydration and a glowing finish on the products on this page.

What is the difference between The Ordinary and Charlotte Tilbury?

The Ordinary offers budget-friendly products that focus on improving skin texture and pores, while Charlotte Tilbury features luxurious, higher-priced options that provide better hydration and a glowing finish.

The Ordinary or Charlotte Tilbury: which moisturizer is better?

For moisturizers, Charlotte Tilbury does better for hydration and moisture on this page, while The Ordinary offers better value and pricing.

Which is more affordable, The Ordinary or Charlotte Tilbury?

The products on this page from The Ordinary are more affordable, as reviewers frequently mention its value and pricing while Charlotte Tilbury has a mostly mentioned high price point.

Which causes fewer breakouts, The Ordinary or Charlotte Tilbury?

The Ordinary products on this page generally offer high or superior Lovi fit levels for acne-prone skin, whereas Charlotte Tilbury items typically rate as average.

How do the founding years and corporate ownerships of The Ordinary and Charlotte Tilbury compare?

The Ordinary was founded in 2016 in Canada and has been owned by The Estée Lauder Companies Inc. since 2021, whereas Charlotte Tilbury was founded in 2013 in the United Kingdom and has been owned by Puig since 2020.

Which brand performs better for hydration and moisture according to review themes?

Charlotte Tilbury performs better for hydration and moisture according to review themes.

Do any of the products from The Ordinary or Charlotte Tilbury contain fragrance in their ingredients?

Every product on this page from both The Ordinary and Charlotte Tilbury lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.