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The Ordinary vs BIOEFFECT

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and BIOEFFECT are two distinct skincare lines known for their specialized approaches to modern daily regimens. The Canadian brand offers serums, moisturizers, cleansers, toners, and more built around hyaluronic acid, glycerin, and squalane, whereas the latter is cherished for its targeted serums and advanced formulas. Both serve different complexions, with the former fitting dry skin and dry sensitive skin best, while mature skin types suit the latter best. They differ primarily in their formulation focus and product breadth, providing refined care depending on individual needs.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular The Ordinary and BIOEFFECT products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs BIOEFFECT products

The Ordinary vs BIOEFFECT serums and treatments

Questions and answers

The Ordinary or BIOEFFECT: which is better?

The Ordinary is often a better choice for shoppers seeking a wide variety of targeted skincare products, as the products on this page offer great value and fit dry skin and skin with dark spots exceptionally well.

What is the difference between The Ordinary and BIOEFFECT?

The Ordinary offers a large range of budget-friendly cleansers, toners, and targeted serums that fit dry and sensitive skin best, while BIOEFFECT features a single EGF Serum that achieves a superior Lovi fit for dry, dry sensitive, and mature skin. Both brands list no fragrance in the products on this page.

Which is more affordable, The Ordinary or BIOEFFECT?

The Ordinary offers affordable and great value serums on the products on this page, whereas BIOEFFECT features a single premium-priced EGF Serum.

When were The Ordinary and BIOEFFECT founded?

The Ordinary was founded in 2016, and BIOEFFECT was founded in 2010.

Do products from The Ordinary and BIOEFFECT contain fragrance?

Every product from The Ordinary and BIOEFFECT on this page lists no fragrance in its ingredients.

Which brand offers more product options on this page?

The Ordinary offers more product options on this page, featuring a wide selection of serums, cleansers, and treatments compared to the single serum listed for BIOEFFECT.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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