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The Ordinary vs BIOEFFECT

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and BIOEFFECT are two distinct skincare lines known for their specialized approaches to modern daily regimens. The Canadian brand offers serums, moisturizers, cleansers, toners, and more built around hyaluronic acid, glycerin, and squalane, whereas the latter is cherished for its targeted serums and advanced formulas. Both serve different complexions, with the former fitting dry skin and dry sensitive skin best, while mature skin types suit the latter best. They differ primarily in their formulation focus and product breadth, providing refined care depending on individual needs.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular The Ordinary and BIOEFFECT products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs BIOEFFECT products

The Ordinary vs BIOEFFECT serums and treatments

Questions and answers

The Ordinary or BIOEFFECT: which is better?

The Ordinary offers a much larger variety of products with High or Superior fit levels across multiple skin types, whereas BIOEFFECT features a single EGF Serum that delivers Superior fit for dry, dry sensitive, and mature skin. Both brands formulate their products without fragrance.

What is the difference between The Ordinary and BIOEFFECT?

The Ordinary offers a large range of budget-friendly serums, cleansers, and toners that fit dry, dry sensitive, and oily skin best, whereas BIOEFFECT features a single EGF Serum that achieves a Superior fit specifically for dry, dry sensitive, and mature skin.

Which is more affordable, The Ordinary or BIOEFFECT?

The products on this page from The Ordinary are known by shoppers as affordable and offering great value, whereas BIOEFFECT focuses on a luxury price point.

Which causes fewer breakouts, The Ordinary or BIOEFFECT?

The products on this page by The Ordinary are rated as having High to Superior Lovi fit levels for acne-prone and oily acne-prone skin types, whereas BIOEFFECT features only one product on the page with a High Lovi fit level for acne-prone skin.

When were The Ordinary and BIOEFFECT founded, and who owns them?

The Ordinary was founded in Canada in 2016 and has been owned by The Estée Lauder Companies Inc. since 2021, while BIOEFFECT was founded in 2010 and is owned by Bioeffect ehf.

Do either The Ordinary or BIOEFFECT include fragrance in their products?

Every product on this page for both The Ordinary and BIOEFFECT lists no fragrance in its ingredients.

What skin types do The Ordinary's brand-focused routines fit best?

The products on this page for The Ordinary fit best for dry skin, dry sensitive skin, and oily skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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