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Shiseido vs SKIN&CO

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and SKIN&CO are celebrated skincare brands that offer thoughtful arrays of moisturizers, cleansers, sunscreens, and serums. The Japanese brand founded in 1872 is beloved for gentle yet effective daily care formulated with key ingredients like glycerin, suiting sensitive and mature skin best. Meanwhile, the other maker is known for deeply nourishing moisturizers and expertly crafted formulas that suit dry, normal, and combination skin best to maintain the natural equilibrium of the complexion. Ultimately, both differ in their ideal skin types and standout choices, such as the Treatment Softener for acne-prone skin and the Truffle Therapy Serum.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular Shiseido and SKIN&CO products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs SKIN&CO products

Shiseido vs SKIN&CO moisturizers

Questions and answers

Shiseido or SKIN&CO: which is better?

Shiseido offers a much wider variety of products on this page with High to Superior Lovi fit levels for sensitive, mature, and dark-spot-prone skin, whereas SKIN&CO features only a single serum with Average fit levels across skin types. Shiseido products often help provide deep hydration and improve radiance, though the brand is frequently noted for its higher price point and strong fragrance.

Dermatologic Therapy, 2022

What is the difference between Shiseido and SKIN&CO?

Shiseido offers a wide range of twenty products on this page featuring key ingredients like glycerin and hyaluronic acid, whereas SKIN&CO includes only one product, the Truffle Therapy Serum. Shiseido products on this page fit best for sensitive skin, mature skin, and skin with dark spots, and topical hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Shiseido or SKIN&CO: which moisturizer is better?

Shiseido offers multiple moisturizers on this page, such as the Essential Energy Hydrating Cream, which has a High Lovi fit level for dry skin, whereas SKIN&CO features only the Truffle Therapy Serum with an Average Lovi fit level for dry skin. Topical hyaluronic acid, a key ingredient in Shiseido's products, helps improve skin hydration and signs of aging.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or SKIN&CO?

Reviewers on this page frequently mention that Shiseido has a high price point, but affordability details for SKIN&CO are not provided.

Which causes fewer breakouts, Shiseido or SKIN&CO?

Skin&CO features only one product on this page, and Shiseido has a wide range of products with varying fit levels for acne-prone skin, so it is not possible to directly compare their breakout rates. However, topical hyaluronic acid helps improve skin quality.

Dermatologic Therapy, 2022

How does the founding year and company background compare between Shiseido and SKIN&CO?

Shiseido is a much older company, having been founded in Japan in 1872 and owned by Shiseido Company, Limited, whereas SKIN&CO was founded later in 2008 and is independently owned.

How many total products from Shiseido are listed as having no fragrance compared to SKIN&CO?

Shiseido has 5 products on this page that list no fragrance, whereas SKIN&CO has 0 products on this page that list no fragrance.

Which skin types do Shiseido's brand-focused routines fit best?

Shiseido's brand-focused routines fit sensitive skin, mature skin, and skin with dark spots best. The products on this page help provide deep hydration and improve radiance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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