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BYOMA vs MAËLYS

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and MAËLYS are distinct skincare collections that offer thoughtful daily care for diverse routines. BYOMA is widely loved for its thoughtful range of moisturizers, toners, cleansers, serums, and more, all formulated with a signature tri-ceramide complex and squalane, while MAËLYS is loved for targeted serums and advanced formulas. The British brand suits dry skin and oily skin best, delivering targeted moisture and balance where it is needed most, whereas the latter brand suits all skin types best. These lines differ primarily in their core formulations and specific offerings, providing measured options for skin barrier hydration and specialized solutions.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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This page compares some of the most popular BYOMA and MAËLYS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs MAËLYS products

Questions and answers

BYOMA or MAËLYS: which is better?

BYOMA offers better options for most skin types, featuring an extensive range of cleansers, serums, and barrier-strengthening moisturizers with high to superior Lovi fit levels for dry and oily skin. In contrast, MAËLYS products on this page generally receive low Lovi fit ratings across various skin types.

What is the difference between BYOMA and MAËLYS?

BYOMA offers a wide range of skincare products that Lovi rates with high to superior fit levels for dry, oily, and acne-prone skin types, whereas MAËLYS features far fewer products on this page, which receive mostly low or caution fit levels.

Which is more affordable, BYOMA or MAËLYS?

The provided page facts do not contain pricing information to determine whether BYOMA or MAËLYS is more affordable.

Which causes fewer breakouts, BYOMA or MAËLYS?

BYOMA is a better choice for shoppers looking to avoid breakouts, as its products on this page achieve High fits for acne-prone skin while MAËLYS products generally fit poorly for acne-prone skin.

When were BYOMA and MAËLYS founded and who owns them?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group, whereas MAËLYS was founded in 2017 and is owned by Barinboim Group.

How does the Lovi fit level for dry skin compare between BYOMA's Hydrating Serum and MAËLYS's TOO-FINE?

For dry skin, Lovi rates BYOMA's Hydrating Serum as a Superior fit, whereas MAËLYS's TOO-FINE is rated as a Low fit.

Which BYOMA products contain fragrance compared to MAËLYS products?

Only 1 of the 17 products on this page from BYOMA contains fragrance, which is the Smoothing Body Serum. In comparison, 1 of the 2 MAËLYS products on this page lists fragrance, which is the RE-LURE Tight & Tone Body Serum.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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