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BYOMA vs NIOD

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and NIOD are distinct skincare lines, with the British brand founded in 2022 offering moisturizers, toners, cleansers, and serums featuring tri-ceramide and squalane, while the Canadian brand established in 2015 provides advanced serums and balancing toners. Both appeal to mature skin, though the former also suits skin with dark spots best and the latter targets sensitive and dry skin types. They differ because the former relies on tri-ceramide to improve skin barrier hydration and barrier integrity and squalane to fight oxidative stress and boost collagen production, whereas the latter delivers targeted results through scientifically rigorous and thoughtful development.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

NIOD is a Canadian skincare brand founded in 2015 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular BYOMA and NIOD products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs NIOD products

Questions and answers

BYOMA or NIOD: which is better?

BYOMA offers a much wider range of products on this page than NIOD, featuring numerous barrier-strengthening moisturizers and cleansers. Lovi finds that BYOMA fits mature skin, skin with dark spots, and oily acne-prone skin best across its brand-focused routines.

What is the difference between BYOMA and NIOD?

BYOMA offers a broad range of products that Lovi rates with high and superior fit levels for mature skin, skin with dark spots, and oily acne-prone skin, whereas NIOD features a very limited selection of items on this page.

Which is more affordable, BYOMA or NIOD?

The page does not provide pricing information for either BYOMA or NIOD, so affordability cannot be compared.

Which causes fewer breakouts, BYOMA or NIOD?

Reviewers of BYOMA sometimes note breakouts and acne, while NIOD has no such reports on this page. Lovi finds that BYOMA products fit acne-prone skin at levels ranging from Low to High depending on the specific product.

Which brand has been on the market longer, BYOMA or NIOD?

NIOD has been on the market longer, having been founded in Canada in 2015, whereas BYOMA was founded in the United Kingdom in 2022.

Do both BYOMA and NIOD products contain fragrance?

The products on this page from BYOMA are mostly fragrance-free, as 16 of 17 list no fragrance while only the Smoothing Body Serum contains it. Meanwhile, every NIOD product on this page lists no fragrance in its ingredients.

Which company owns NIOD and when was it acquired?

NIOD is owned by The Estée Lauder Companies Inc. after being acquired in 2021.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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