Anua vs Olay
Anua and Olay are skincare lines that feature rich portfolios of moisturizers, serums, cleansers, and more, built around helpful ingredients like niacinamide. Anua is a Korean brand founded in 2019 that suits dry skin and oily acne-prone skin best with formulations containing hyaluronic acid and heartleaf, whereas Olay is widely loved for suiting sensitive skin and mature skin best through nourishing components like glycerin. While both utilize niacinamide to improve pigmentation and skin aging, the first brand emphasizes heartleaf and hyaluronic acid to lengthen wrinkle reduction, and the second brand relies on glycerin to improve skin hydration and barrier function.
Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..
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This page compares some of the most popular Anua and Olay products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Anua vs Olay products
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Heartleaf Pore Control Cleansing Oil
€15.89
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Heartleaf 77% Soothing Toner
€19.59
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Niacinamide 10% + TXA 4% Serum
€18.70
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PDRN Hyaluronic Acid Capsule 100 Serum
€22.00
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Heartleaf Quercetin Pore Deep Cleansing Foam
€13.02
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Rice 70 Glow Milky Toner
€18.33
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PEACH 70% NIACINAMIDE SERUM
€17.45
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Heartleaf 77% Clear Pad
€20.15
People Say
Texture and Absorption Mostly MentionedMostly Mentioned
- “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
- “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
- “sinks in quickly — Olay Super Serum”
- “skin feels baby soft — Olay Retinol24”
Hydration and Moisture Mostly MentionedMostly Mentioned
- “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
- “leaves skin plump — Anua Rice 70 Glow Milky Toner”
- “Instantly smoother, softer, and more hydrated — Olay Regenerist Micro-Sculpting Cream”
- “light and smooth — Olay Ultimate Eye Cream”
Gentle Formula and Soothing Often MentionedOften Mentioned
- “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
- “calmed my red spots — Anua Heartleaf 77% Clear Pad”
- “No irritation at all — Olay Regenerist Retinol 24 Night Moisturizer”
- “smells amazing — Olay Vitamin C Serum”
Brightening and Glow Mostly MentionedOften Mentioned
- “Significant reduction in hyperpigmentation from acne scarring. — Anua Niacinamide 10% + TXA 4% Serum”
- “glass-like glow — Anua Rice 70 Glow Milky Toner”
- “Gives a nice healthy glow — Anua PEACH 70% NIACINAMIDE SERUM”
- “iridescent glow — Olay Super Serum”
Cleansing and Exfoliation Often MentionedRarely Noted
- “Dissolved my sebaceous filaments immediately — Anua Heartleaf Pore Control Cleansing Oil”
- “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
- “effectively removes sebum — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
- “tiny beads aren't harsh — Olay Regenerating Cream Cleanser”
Makeup Compatibility Sometimes NotedSometimes Noted
- “absorbs instantly — Olay Eye Lifting Serum”
- “acts as primer — Olay Super Serum”
- “concealer sits better — Olay Ultimate Eye Cream”
- “Melted my waterproof mascara — Anua Heartleaf Pore Control Cleansing Oil”
Slow or Subtle Results Sometimes NotedOften Mentioned
- “Did absolutely nothing — Anua Heartleaf 77% Soothing Toner”
- “not instant fix — Anua NANO RETINOL™ 0.3% + NIACIN RENEWING SERUM”
- “no visible difference — Olay Ultimate Eye Cream”
- “no difference — Olay Vitamin C Serum”
Sticky or Greasy Residue Often MentionedSometimes Noted
- “Wake up feeling a bit greasy — Olay Regenerist Micro-Sculpting Cream”
- “cakes up all over — Olay Advanced Eye Cream”
- “feels like a coating — Olay Regenerating Cream Cleanser”
- “Left such a gross tacky finish that refused to dry. — Anua Niacinamide 10% + TXA 4% Serum”
Anua vs Olay routines for dry skin
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€8.85
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Hydrating Toner
Paula's Choice Advanced Replenishing Toner
Morning
€34.00
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Moisturizer
Regenerist Micro-Sculpting Cream
Morning · Evening · Once a week
€22.99
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
- Serum or Treatment Vitamin C Serum Evening · Once a week
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Nourishing Mask
Abib Rice Probiotics Overnight Mask
Once a week
€15.30
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Cleanser
Hyaluronic Acid Hydrating Gentle Foaming Cleanser
Morning · Evening · Once a week
€14.00
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Hydrating Toner
Rice 70 Glow Milky Toner
Morning
€18.33
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Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
€35.90
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SPF
Heartleaf Silky Moisture Sun Cream
Morning
€15.99
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Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
€15.89
-
Serum or Treatment
Green Lemon Vita C Blemish Serum
Evening · Once a week
€41.50
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Nourishing Mask
Heartleaf 77% Soothing Sheet Mask
Once a week
€3.00
Anua vs Olay routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€20.50
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Super Serum
Morning · Evening · Once a week
€27.38
-
SPF
Regenerist Whip Face Moisturizer SPF 25
Morning
€21.78
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
- Serum or Treatment Vitamin C Serum Evening · Once a week
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
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Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€16.79
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Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
€13.02
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Hydrating Toner
Rice Enzyme Brightening Cleansing Powder
Morning · Once a week
€16.85
-
Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
€35.90
-
SPF
Heartleaf Silky Moisture Sun Cream
Morning
€15.99
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
€15.89
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
€20.49
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
€18.70
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€16.79
Anua vs Olay routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€39.80
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Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Super Serum
Morning · Evening · Once a week
€27.38
-
SPF
Regenerist Micro-Sculpting Cream
Morning
€22.99
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
- Serum or Treatment Vitamin C Serum Evening · Once a week
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
-
Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
€13.02
-
Hydrating Toner
Rice 70 Glow Milky Toner
Morning · Once a week
€18.33
-
Moisturizer
Rice Enzyme Brightening Cleansing Powder
Morning · Evening · Once a week
€16.85
-
SPF
Heartleaf Silky Moisture Sun Cream
Morning
€15.99
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
€15.89
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
€20.49
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
€18.70
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
Questions and answers
Anua or Olay: which is better?
Both brands are great choices depending on your goals, as Anua excels in brightening and cleansing on this page, while Olay offers superior fit levels for sensitive and mature skin.
What is the difference between Anua and Olay?
Anua focuses on soothing heartleaf and rice extracts with standout performance in brightening and glow, whereas Olay centers on anti-aging peptides and retinols with superior fit levels for sensitive and mature skin.
Anua or Olay for dry skin?
Both Anua and Olay offer a High routine fit for dry skin with the products on this page. Anua helps address dry skin with ingredients like hyaluronic acid, while Olay provides intense hydration through moisturizers like the Regenerist Micro-Sculpting Cream.
Anua or Olay: which cleanser is better?
Both Anua and Olay offer cleansers with high fits for acne-prone, oily, and combination skin on this page, but Anua stands out for cleansing and exfoliation based on review themes. Anua's cleansers feature no fragrance and key ingredients like heartleaf and hyaluronic acid.
Which is more affordable, Anua or Olay?
Neither Anua nor Olay is listed as more affordable, because the products on this page do not include pricing information for either brand.
Anua or Olay for oily skin?
Both Anua and Olay fit oily skin with a High routine level, meaning either brand helps provide good options for your skin type. Anua offers popular lightweight toners and brightening serums, while Olay provides options with ingredients like niacinamide to help manage oil and improve texture.
Anua or Olay: which sunscreen is better?
Both Anua and Olay offer sunscreens on this page, with Anua achieving a High Lovi fit level for dry, oily, and sensitive skin. Olay's sunscreen options also provide a High Lovi fit level across these same skin types.
Anua or Olay for sensitive skin?
Both Anua and Olay are great options for sensitive skin, as Lovi rates Anua as High and Olay as Superior for this skin type. Anua offers fragrance-free products across its entire page, while Olay provides options with strong fragrance issues mentioned by reviewers.
Anua or Olay: which serum is better?
Both Anua and Olay offer effective serums, but Anua outperforms Olay specifically for brightening and glow among the products on this page. Anua's serums are frequently noted for brightening and improving skin texture.
Anua or Olay for acne-prone skin?
Both Anua and Olay fit acne-prone skin at a High level, so you can choose either depending on your preference. Anua offers popular brightening and exfoliating options, whereas Olay provides intense hydration and smoothing benefits.
Anua or Olay for mature skin?
Both Anua and Olay are great options for mature skin, as their routines on the page fit this skin type at High and Superior levels. Olay stands out for mature skin with specialized options like Regenerist Micro-Sculpting Cream, while Anua features products like the Green Lemon Vita C Blemish Serum to help with dark spots and aging.
Anua or Olay for skin with dark spots?
Both Anua and Olay are great options for skin with dark spots, as the products on this page for both brands feature high Lovi fit levels and include brightening ingredients like niacinamide. Niacinamide helps reduce cutaneous pigmentation and suppresses melanosome transfer.
Research behind their key ingredients
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Neuroimmunomodulatory compound for sensitive skin care: in vitro and clinical assessment
Comedogenicity in rabbit: some cosmetic ingredients/vehicles
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Dually functionalized dendrimer for stimuli-responsive release of active ingredients into the skin
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Emulgels powered by coco-glucoside: A stable and effective synbiotics delivery system for skin care
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.



























































