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BYOMA vs HUDA BEAUTY

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and HUDA BEAUTY are distinct beauty brands that cater to different skincare needs and preferences. BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025 that offers thoughtfully formulated moisturizers, toners, cleansers, serums, and more, all anchored by nourishing tri-ceramide and squalane. Meanwhile, HUDA BEAUTY is widely beloved for its high-performance primers, color corrector, and baking powder, as well as its modern, skin-smoothing formulas. The former suits dry skin and dry sensitive skin best, thanks to these deeply replenishing ingredients, while the latter suits normal, combination, and oily skin best, because the weightless textures balance shine while extending makeup wear.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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This page compares some of the most popular BYOMA and HUDA BEAUTY products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs HUDA BEAUTY products

Questions and answers

BYOMA or HUDA BEAUTY: which is better?

BYOMA is a better choice for skin care since the products on this page offer a wide range of options that fit dry, sensitive, and other skin types well, whereas HUDA BEAUTY lists only a single primer with lower fit levels. Reviewers mostly mention that BYOMA features barrier-strengthening and fast-absorbing moisturizers, though some note packaging or breakout issues.

What is the difference between BYOMA and HUDA BEAUTY?

BYOMA offers a wide range of skincare products on this page featuring key ingredients like ceramides and glycerin, with Lovi fit levels ranging from Superior to High for most skin types. In contrast, HUDA BEAUTY features only one product on this page, the EASY BLUR PRIMER, which achieves lower Lovi fit levels including Average, Low, and Caution depending on the skin type.

Which is more affordable, BYOMA or HUDA BEAUTY?

The provided page facts do not contain pricing information, so it is not possible to determine whether BYOMA or HUDA BEAUTY is more affordable from this data.

Which causes fewer breakouts, BYOMA or HUDA BEAUTY?

For the products on this page, BYOMA offers many options with a High Lovi fit level for acne-prone skin, whereas HUDA BEAUTY features only one product which has a Caution fit level for acne-prone skin. Therefore, BYOMA is much less likely to cause breakouts.

When was each brand founded and who currently owns them?

BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group as of 2025, while HUDA BEAUTY was founded in 2013 and is independently owned.

How many products from each brand are listed on the page, and what are their fit levels for dry skin?

BYOMA has 17 products on this page, with fit levels for dry skin ranging from Superior for items like the Moisturizing Rich Cream to Average for the Sensitive Retinol Oil and Smoothing Body Serum. HUDA BEAUTY features 1 product on this page, which has an Average fit level for dry skin.

Which brand offers products with fragrance, and how many of its products contain it?

BYOMA offers products with fragrance, as 1 of the 17 products on this page contains it. HUDA BEAUTY lists no fragrance in any of the products on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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