Beauty of Joseon vs Allies of Skin
Beauty of Joseon and Allies of Skin are skincare brands that offer thoughtful serums, masks, moisturizers, sunscreens, and eye products built around potent ingredients like niacinamide, glycerin, and hyaluronic acid. Beauty of Joseon suits dry skin and sensitive skin best, while Allies of Skin suits dry skin and mature skin best. Both brands feature standout options for acne-prone skin, dark spots, and mature skin, yet they differ as the former is a Korean brand owned by Goodai Global Inc. since 2019 that focuses on gentle daily care and hydration, whereas the latter delivers rich hydration, targeted nourishment, and advanced anti-aging treatments.
Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.
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This page compares some of the most popular Beauty of Joseon and Allies of Skin products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Beauty of Joseon vs Allies of Skin products
People Say
Texture and Application Mostly MentionedMostly Mentioned
- “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
- “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
- “sinks easily into damp skin — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
- “Woke up looking well-rested — Allies of Skin Retinal & Peptides Repair Night Cream”
Gentle and Non-Irritating Formula Mostly MentionedOften Mentioned
- “no irritation at all — Beauty of Joseon Revive Eye Serum”
- “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
- “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
- “Best retinol for sensitive skin — Allies of Skin Retinal & Peptides Repair Night Cream”
Hydration and Moisture Often MentionedMostly Mentioned
- “nourished and hydrated — Allies of Skin Peptides & Omegas Firming Eye Cream”
- “more like a spray serum — Allies of Skin Molecular Saviour Probiotics Treatment Mist”
- “Skin feels hydrated — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
- “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
Radiance and Glow Sometimes NotedOften Mentioned
- “gives skin an instant dewy glow — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
- “Gives me a nice youthful glow — Allies of Skin Peptides & Antioxidants Firming Daily Treatment”
- “imparts a luminous glow — Allies of Skin Molecular Saviour Probiotics Treatment Mist”
- “gives a glass skin look — Beauty of Joseon Glow Serum”
Firming and Tightening Not notedOften Mentioned
- “fix the fine lines — Allies of Skin Peptides & Omegas Firming Eye Cream”
- “Tightened the skin in just a few uses — Allies of Skin Peptides & Antioxidants Firming Daily Treatment”
High Price Not notedMostly Mentioned
- “Pricey — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
Packaging Issues Sometimes NotedSometimes Noted
- “dropper doesn't reach the bottom — Beauty of Joseon Glow Serum”
- “Hate dipping my fingers in the jar — Beauty of Joseon Dynasty Cream”
- “one pump is too much — Beauty of Joseon Revive Eye Serum”
- “pump head is fixed — Allies of Skin Peptides & Omegas Firming Eye Cream”
Scent and Fragrance Issues Often MentionedRarely Noted
- “Distinct rancid smell — Allies of Skin Copper Tripeptide & Ectoin Advanced Repair Serum”
- “gives a weird fermented stench — Allies of Skin Tranexamic & Arbutin Advanced Brightening Serum”
- “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
Breakouts and Acne Often MentionedRarely Noted
- “Skin may be in purging stage — Allies of Skin Retinal & Peptides Repair Night Cream”
- “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
Beauty of Joseon vs Allies of Skin routines for dry skin
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
CA$20.19
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Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
CA$27.99
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Moisturizer
Peptides & Antioxidants Firming Daily Treatment
Morning · Evening · Once a week
CA$98.99
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SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
CA$38.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
-
Serum or Treatment
Peptides & Omegas Firming Eye Cream
Evening · Once a week
CA$194.18
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
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Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
CA$19.00
-
Hydrating Toner
Glow Serum
Morning · Evening · Once a week
CA$19.97
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
CA$28.96
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SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
CA$38.00
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
CA$32.98
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Nourishing Mask
Centella Asiatica Calming Mask
Once a week
CA$34.99
Buy Allies of Skin routine · CA$427.33 · 97% fit
Buy Beauty of Joseon routine · CA$154.90 · 88% fitSee multi-brand routine · 99% fit
Beauty of Joseon vs Allies of Skin routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
CA$20.96
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Peptides & Antioxidants Firming Daily Treatment
Morning · Evening · Once a week
CA$98.99
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
CA$35.95
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Pixi Glow Tonic
Evening
CA$28.90
-
Serum or Treatment
Peptides & Omegas Firming Eye Cream
Evening · Once a week
CA$194.18
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Tatcha The Clarifying Clay Mask
Once a week
CA$95.00
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
CA$19.00
-
Hydrating Toner
Glow Serum
Morning · Evening · Once a week
CA$19.97
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
CA$28.96
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
CA$35.95
-
Pre-Cleanser
Ginseng Cleansing Oil
Evening · Once a week
CA$32.98
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
CA$25.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
CA$27.93
Buy Allies of Skin routine · CA$565.07 · 93% fit
Buy Beauty of Joseon routine · CA$200.29 · 81% fitSee multi-brand routine · 96% fit
Beauty of Joseon vs Allies of Skin routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
CA$44.95
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Peptides & Antioxidants Firming Daily Treatment
Morning · Evening · Once a week
CA$98.99
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
CA$20.96
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
CA$31.99
-
Serum or Treatment
Peptides & Omegas Firming Eye Cream
Evening · Once a week
CA$194.18
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
CA$50.00
-
Cleanser
Green Plum Refreshing Cleanser
Morning · Evening · Once a week
CA$19.00
-
Hydrating Toner
Glow Serum
Morning · Evening · Once a week
CA$19.97
-
Moisturizer
Revive Serum
Morning · Evening · Once a week
CA$28.96
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
CA$20.96
-
Pre-Cleanser
Radiance Cleansing Balm
Evening · Once a week
CA$25.54
-
Cleansing Toner
Green Plum Refreshing Toner
Evening
CA$25.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Red Bean Refreshing Pore Mask
Once a week
CA$27.93
Buy Allies of Skin routine · CA$532.16 · 94% fit
Buy Beauty of Joseon routine · CA$177.86 · 82% fitSee multi-brand routine · 96% fit
Questions and answers
Beauty of Joseon or Allies of Skin: which is better?
Both Beauty of Joseon and Allies of Skin offer fragrance-free products, but Beauty of Joseon is often noted for being gentler and less irritating, while Allies of Skin tends to excel in hydration, radiance, and firming. Topical niacinamide helps reduce cutaneous pigmentation and signs of skin aging.
What is the difference between Beauty of Joseon and Allies of Skin?
Beauty of Joseon and Allies of Skin both offer gentle, fragrance-free products, but Beauty of Joseon stands out for being more gentle and non-irritating, while Allies of Skin does better with hydration, radiance, and firming. Allies of Skin targets dry, mature, and combination skin best, whereas Beauty of Joseon focuses on dry, sensitive, and dry sensitive skin types.
Beauty of Joseon or Allies of Skin for dry skin?
Both brands are great options for dry skin, with Lovi fit levels of High for Beauty of Joseon and Superior for Allies of Skin. Reviewers frequently note that Beauty of Joseon offers gentle, non-irritating formulas and deep hydration, while Allies of Skin is recognized for its hydrating and plumping serums.
Beauty of Joseon or Allies of Skin: which moisturizer is better?
Both Beauty of Joseon and Allies of Skin offer effective moisturizers, with Beauty of Joseon featuring options like the Dynasty Cream and Red Bean Water Gel, while Allies of Skin provides treatments such as the Molecular Saviour Probiotics Treatment Mist and Peptides & Antioxidants Firming Daily Treatment.
Which is more affordable, Beauty of Joseon or Allies of Skin?
Beauty of Joseon is more affordable, as Allies of Skin has a high price point. The products on this page for Beauty of Joseon list no high price among their reviewers' feedback.
Which brand has better texture and application according to reviews?
According to reviews, both Beauty of Joseon and Allies of Skin do equally well for texture and application.
What are the key ingredients shared across Allies of Skin products?
Niacinamide is the key ingredient shared across the products on this page for Allies of Skin.
Which brand is better for firming and tightening?
Allies of Skin is better for firming and tightening because reviewers report that it does better in this category. The products on this page list no fragrance in their ingredients.
Beauty of Joseon or Allies of Skin for oily skin?
Both Beauty of Joseon and Allies of Skin are great choices, as Lovi rates the routine fit for oily skin as High for Beauty of Joseon and Superior for Allies of Skin.
Beauty of Joseon or Allies of Skin for sensitive skin?
Beauty of Joseon is a great choice for sensitive skin, offering gentle, non-irritating formulas with no fragrance in the products on this page. Lovi rates the routine fit for sensitive skin as High.
Beauty of Joseon or Allies of Skin for acne-prone skin?
Both Beauty of Joseon and Allies of Skin are a High fit for acne-prone skin on Lovi. Reviewers mention that Beauty of Joseon helps with gentle, non-irritating formulas, while Allies of Skin is noted for calming serums.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Safety evaluation of topical applications of ethanol on the skin and inside the oral cavity
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Bacterial cellulose membranes as drug delivery systems: an in vivo skin compatibility study
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Novel beads made of alpha-cyclodextrin and oil for topical delivery of a lipophilic drug
A study of anti-wrinkle functions and improvement of cream with Phaseolus angularis
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Clinical efficacy of facial masks containing yoghurt and Opuntia humifusa Raf. (F-YOP)
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Effects of a Greek Yoghurt-based Complex on the Human Facial Skin Microbiome
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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