Neutrogena vs BYOMA
Neutrogena and BYOMA are established American and British skincare brands offering thoughtfully formulated moisturizers, sunscreens, cleansers, toners, serums, and more. Neutrogena relies on trusted ingredients like glycerin, hyaluronic acid, and dimethicone, while the British brand harnesses tri-ceramide and squalane. Both lines suit sensitive skin well, though the former additionally accommodates mature skin and the latter favors dry skin.
Neutrogena is an American skincare brand founded in 1930 and owned by Kimberly-Clark Corporation since 2026.
investor.kimberly-clark.comen.wikipedia.orginvestors.kenvue.com
BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.
This page compares some of the most popular Neutrogena and BYOMA products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Neutrogena vs BYOMA products
People Say
Deep Hydration & Plumping Mostly MentionedMostly Mentioned
- “Skin looked plumper and radiant — Neutrogena HYDRO BOOST WATER CREAM”
- “It also hydrates my skin. This cream has been so easy to add to my routine. — Neutrogena Retinol Regenerating Cream”
- “skin feels so hydrated — BYOMA Hydrating Milky Toner”
- “feels refreshing on the skin — BYOMA Balancing Face Mist”
Lightweight & Fast-Absorbing Mostly MentionedOften Mentioned
- “Absorbs instantly without sticky residue — Neutrogena Hydro Boost Water Gel”
- “absorbs instantly — Neutrogena COLLAGEN BANK Moisturizer”
- “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
- “sinks in quickly — BYOMA Brightening Serum”
Gentle Cleansing & Sensitive Skin Sometimes NotedOften Mentioned
- “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
- “no irritation at all — BYOMA Sensitive Retinol Oil”
- “great for sensitive skin — BYOMA Balancing Face Mist”
- “leaves skin soft and balanced — Neutrogena Ultra Gentle Daily Cleanser”
Acne-Safe & Barrier Support Rarely NotedOften Mentioned
- “helped heal my barrier — BYOMA Hydrating Serum”
- “healed my skin barrier — BYOMA Hydrating Milky Toner”
- “calmed my redness — BYOMA Creamy Jelly Cleanser”
- “hasn't caused a single breakout — Neutrogena Hydro Boost Water Gel”
Affordable Price & Value Rarely NotedOften Mentioned
- “budget-friendly — BYOMA Brightening Serum”
- “Budget-friendly skincare — BYOMA Brightening Toner”
- “great value for money — BYOMA Hydrating Serum”
- “great price point — Neutrogena Oil-Free Eye Makeup Remover”
Anti-Aging & Texture Improvement Sometimes NotedSometimes Noted
- “Skin is looking smoother — Neutrogena Rapid Wrinkle Repair Regenerating Cream”
- “Deep lines have softened — Neutrogena Rapid Wrinkle Repair Regenerating Cream”
- “Keeps my face soft and not oily — BYOMA Brightening Toner”
- “skin was soft the next morning — BYOMA Sensitive Retinol Oil”
Packaging & Dropper Issues Sometimes NotedOften Mentioned
- “The dropper is not efficient. — Neutrogena Hydro Boost Hyaluronic Acid Serum”
- “Hate dipping fingers into a jar — Neutrogena Hydro Boost Water Gel”
- “Find it unsanitary — Neutrogena Rapid Wrinkle Repair Regenerating Cream”
- “Opening is huge — BYOMA Brightening Toner”
Strong Fragrance & Scent Issues Sometimes NotedSometimes Noted
- “has a weird chemically smell — BYOMA Milky Moisture Cleanser”
- “smell is annoying — BYOMA Milky Oil Cleanser”
- “smells like plastic — BYOMA Creamy Jelly Cleanser”
- “Smell is too overpowering and lingering — Neutrogena Hydro Boost Water Gel”
Insufficient Hydration & Dryness Sometimes NotedSometimes Noted
- “Not moisturizing enough for winter months — Neutrogena Hydro Boost Water Gel”
- “Not rich enough for very dry mature skin — Neutrogena Hydro Boost Eye Gel-Cream”
- “Not moisturizing enough — BYOMA Moisturizing Gel-Cream”
- “need to layer it — BYOMA Hydrating Serum”
Neutrogena vs BYOMA routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
A$26.59
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Hydrating Toner
Balancing Face Mist
Morning
A$29.97
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Moisturizer
Barrier Repair Treatment
Morning · Evening · Once a week
A$30.52
-
SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
A$27.35
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
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Cleanser
Hydro Boost Water Gel
Morning · Evening · Once a week
A$18.99
-
Hydrating Toner
Alcohol-Free Toner
Morning
A$8.49
-
Moisturizer
Hydro Boost Hyaluronic Acid Serum
Morning · Evening · Once a week
A$18.99
-
SPF
Ultra Sheer Dry-Touch Sunscreen
Morning
A$12.99
-
Pre-Cleanser
HYDRO BOOST WATER CREAM
Evening · Once a week
A$18.99
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
Hydro Boost Hydrating Hydrogel Mask
Once a week
A$4.49
Buy BYOMA routine · A$219.85 · 95% fit
Buy Neutrogena routine · A$116.40 · 81% fitSee multi-brand routine · 97% fit
Neutrogena vs BYOMA routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
A$13.99
-
Hydrating Toner
Balancing Face Mist
Morning · Once a week
A$29.97
-
Moisturizer
Moisturizing Gel-Cream
Morning · Evening · Once a week
A$30.86
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
A$80.43
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
A$75.95
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Hydro Boost Water Gel
Morning · Evening · Once a week
A$18.99
-
Hydrating Toner
Alcohol-Free Toner
Morning · Once a week
A$8.49
-
Moisturizer
Hydro Boost+ Niacinamide Serum
Morning · Evening · Once a week
A$22.49
-
SPF
Ultra Sheer Dry-Touch Sunscreen
Morning
A$12.99
-
Pre-Cleanser
Oil-Free Eye Makeup Remover
Evening · Once a week
A$10.49
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
A$75.95
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
Clear Pore Cleanser/Mask
Once a week
A$42.95
Buy BYOMA routine · A$429.99 · 91% fit
Buy Neutrogena routine · A$244.80 · 75% fitSee multi-brand routine · 96% fit
Neutrogena vs BYOMA routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
A$73.61
-
Hydrating Toner
Balancing Face Mist
Morning · Once a week
A$29.97
-
Moisturizer
Moisturizing Gel-Cream
Morning · Evening · Once a week
A$30.86
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
A$30.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
A$29.90
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Hydro Boost Water Gel
Morning · Evening · Once a week
A$18.99
-
Hydrating Toner
Alcohol-Free Toner
Morning · Once a week
A$8.49
-
Moisturizer
Hydro Boost Hyaluronic Acid Serum
Morning · Evening · Once a week
A$18.99
-
SPF
Ultra Sheer Dry-Touch Sunscreen
Morning
A$12.99
-
Pre-Cleanser
Oil-Free Eye Makeup Remover
Evening · Once a week
A$10.49
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
A$29.90
-
Serum or Treatment
Beauty of Joseon Propolis + Niacinamide Glow Serum
Evening · Once a week
A$16.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
Clear Pore Cleanser/Mask
Once a week
A$42.95
Buy BYOMA routine · A$366.13 · 91% fit
Buy Neutrogena routine · A$195.25 · 80% fitSee multi-brand routine · 95% fit
Questions and answers
Neutrogena or BYOMA: which is better?
BYOMA does better than Neutrogena for gentle cleansing, sensitive skin, acne-safe barrier support, and affordable value, while both brands score equally well for deep hydration, lightweight texture, and anti-aging benefits. For specific skin types, Lovi rates BYOMA's routines as Superior and Neutrogena's as High across all skin types.
What is the difference between Neutrogena and BYOMA?
Neutrogena and BYOMA both offer strong hydration, but BYOMA is better for gentle cleansing, acne-safe barrier support, and value. Neutrogena is owned by Kimberly-Clark Corporation since 2026 and features anti-aging ingredients like retinol, while BYOMA focuses on barrier repair using a tri-ceramide complex.
Neutrogena or BYOMA for dry skin?
Both brands are great options for dry skin, with Lovi rating Neutrogena high and BYOMA superior for this skin type. The products on this page help deliver deep hydration, while BYOMA additionally focuses on strengthening the skin barrier.
Neutrogena or BYOMA: which cleanser is better?
BYOMA does better for gentle cleansing and sensitive skin among the products on this page. Reviewers note that BYOMA provides hydrating and non-stripping cleansers that help support the skin barrier.
Which is more affordable, Neutrogena or BYOMA?
BYOMA is more affordable as the products on this page outperform Neutrogena in affordable price and value.
Neutrogena or BYOMA: which brand performs better for barrier support?
BYOMA performs better for barrier support, as the products on this page are noted for strengthening the skin barrier.
How do the founding years and corporate ownership of Neutrogena and BYOMA compare?
Neutrogena was founded in 1930 in the United States and has been owned by Kimberly-Clark Corporation since 2026, whereas BYOMA was founded in 2022 in the United Kingdom and is owned by Bansk Group since 2025.
Neutrogena or BYOMA: which has fewer fragrance-free product options?
Neutrogena has fewer fragrance-free product options on this page, with 35 out of 39 products listing no fragrance, compared to BYOMA which has 16 out of 17 fragrance-free products.
Neutrogena or BYOMA for oily skin?
Both brands offer solid options for oily skin, but Lovi rates BYOMA as having a Superior routine fit compared to Neutrogena's High fit. Reviewers note that BYOMA does better with acne-safe and barrier support, while Neutrogena features key ingredients like salicylic acid and retinol to help manage oil and texture.
Neutrogena or BYOMA: which moisturizer is better?
Both brands offer popular options, but the products on this page show that BYOMA generally achieves a Superior routine fit for dry skin compared to Neutrogena's High fit. BYOMA's moisturizers focus heavily on strengthening the skin barrier with ceramides, while Neutrogena's options provide deep hydration and anti-aging benefits using ingredients like retinol and hyaluronic acid.
The Journal of Investigative Dermatology, 2000Dermatologic Therapy, 2022
Neutrogena or BYOMA for sensitive skin?
Both brands offer solid options for sensitive skin, but Lovi rates BYOMA as having a Superior routine fit compared to Neutrogena's High routine fit for sensitive skin. BYOMA focuses on barrier support and gentle cleansers, while Neutrogena provides lightweight and non-greasy moisturizers.
Neutrogena or BYOMA for acne-prone skin?
Both brands offer solid options for acne-prone skin, but BYOMA does better on review themes like acne-safe and barrier support. Lovi rates the acne-prone routine as High for Neutrogena and Superior for BYOMA.
Research behind their key ingredients
Final report on the safety assessment of Benzyl Alcohol, Benzoic Acid, and Sodium Benzoate
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Cutaneous photoprotection from ultraviolet injury by green tea polyphenols
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Anti-inflammatory activity of parthenolide-depleted Feverfew (Tanacetum parthenium)
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Evaluation of moisturizing and irritation potential of sacha inchi oil
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Solid lipid nanoparticles bearing oxybenzone: in-vitro and in-vivo evaluation
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Salicyloyl-phytosphingosine: a novel agent for the repair of photoaged skin
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Functional properties and skin care effects of sodium trehalose sulfate
Clinical study of a spray containing birch juice for repairing sensitive skin
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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