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celimax vs Purito

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

celimax and Purito are Korean skincare brands offering gentle, thoughtful moisturizers, serums, makeup removers, and more. While celimax combines efficacy with targeted active ingredients to best suit sensitive skin and skin with dark spots, Purito relies on gentle formulas to best suit dry skin and sensitive skin. Both provide reliable nourishment, though they differ through their specific formulations and standout solutions for various skin concerns.

celimax is a Korean skincare brand founded in 2019 and owned by ABSORBLAB Co., Ltd..

celimax.comcelimax.us

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

preqin.comtracxn.commk.co.krv.daum.net

This page compares some of the most popular celimax and Purito products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular celimax vs Purito products

People Say

celimaxPurito
  • Lightweight texture Sometimes NotedMostly Mentioned
    • “absorbs instantly into skin — Purito Oat-in Calming Gel Cream”
    • “perfect weight, not too light not too heavy — Purito Mighty Bamboo Panthenol Cream”
    • “feels like lotion — Purito Daily Soft Touch Sunscreen”
    • “absorbs incredibly fast — celimax Pore+Dark Spot Brightening Serum”
  • Soothing and calming Often MentionedMostly Mentioned
    • “calmed my redness instantly — Purito Centella Unscented Serum”
    • “calmed my redness immediately — Purito Oat-in Calming Gel Cream”
    • “helped calm down my acne — Purito Mighty Bamboo Panthenol Cream”
    • “calms my face redness upon application — celimax Noni Ampoule”
  • Hydration and glow Often MentionedOften Mentioned
    • “Skin stays soft throughout the day — celimax Dual Barrier Creamy Toner”
    • “gives a very beautiful glow to your skin — celimax Noni Ampoule”
    • “makes skin look dewy and plump — Purito Deep Sea Pure Water Cream”
    • “layering multiple times — Purito Centella Unscented Toner”
  • Gentle and non-irritating Often MentionedOften Mentioned
    • “cleans deeply without stripping — celimax Noni Acne Bubble Cleanser”
    • “Doesn't irritate — celimax Dual Barrier Creamy Toner”
    • “non-stinging — Purito Centella Unscented Toner”
    • “no stinging on sensitive skin — Purito Centella Unscented Serum”
  • Smoother skin texture Often MentionedRarely Noted
    • “glass-like smoothness — celimax RETINAL SHOT”
    • “skin feels noticeably smoother — celimax Heartleaf BHA Peeling Pad”
    • “smoother skin — celimax Pore+Dark Spot Brightening Pad”
    • “plump — Purito Centella Unscented Toner”
  • Insufficient moisture or dry finish Rarely NotedOften Mentioned
    • “Need 2 times for applying — celimax Dual Barrier Creamy Toner”
    • “need to layer for dry skin — celimax Pore+Dark Spot Brightening Serum”
    • “Woke up feeling dry if used alone — celimax Dual Barrier Skin Wearable Cream”
    • “skin felt tight after an hour — Purito Oat-in Calming Gel Cream”
  • Small size and packaging issues Often MentionedRarely Noted
    • “paper tube cracks easily — Purito Oat-in Calming Gel Cream”
    • “leaks from the pump — Purito From Green Cleansing Oil”
    • “tube is too small for the price — Purito Deep Sea Pure Water Cream”
    • “tiny — celimax RETINAL SHOT”
  • Lack of visible results Sometimes NotedSometimes Noted
    • “results take time — celimax Pore+Dark Spot Brightening Serum”
    • “didn't see major changes — celimax Pore+Dark Spot Brightening Pad”
    • “didn't see any difference — Purito Centella Unscented Serum”
    • “No change in dark circles — Purito Wonder Releaf Centella Eye Cream”

celimax vs Purito routines for dry skin

Buy Purito routine · A$258.97 · 93% fitBuy celimax routine · A$222.15 · 75% fitSee multi-brand routine · 97% fit

celimax vs Purito routines for oily skin

Buy Purito routine · A$410.26 · 90% fitBuy celimax routine · A$344.06 · 81% fitSee multi-brand routine · 96% fit

celimax vs Purito routines for combination skin

Buy Purito routine · A$395.84 · 89% fitBuy celimax routine · A$316.07 · 76% fitSee multi-brand routine · 95% fit

Questions and answers

celimax or Purito: which is better?

Purito tends to be better than celimax across most skin types, as Lovi rates Purito as Superior for dry, sensitive, and acne-prone skin compared to the High fit levels of celimax. Reviewers also mention that Purito does better with lightweight textures and soothing properties.

What is the difference between celimax and Purito?

Purito tends to do better for soothing and lightweight textures, while celimax is known for smoother skin texture among the products on this page. Lovi rates Purito as Superior for dry, sensitive, and acne-prone skin routines, compared to High for celimax.

celimax or Purito for dry skin?

Purito is a better fit for dry skin, as Lovi rates its routine fit as Superior while celimax is High. Both brands feature fragrance-free products on this page, but Purito stands out for its lightweight and soothing moisturizers.

celimax or Purito: which moisturizer is better?

Both celimax and Purito offer great moisturizers, but Purito stands out with a Superior routine fit for dry skin compared to celimax at High. Reviewers mostly mention that Purito moisturizers provide lightweight, soothing hydration that helps support the skin barrier, while celimax formulas on this page focus heavily on rich barrier care and deep nourishment.

Which is more affordable, celimax or Purito?

The products on this page for both celimax and Purito do not list pricing information, so a comparison of affordability is not available.

Do celimax and Purito products contain fragrance?

Both celimax and Purito are fragrance-free, as every product on this page lists no fragrance in its ingredients.

Which brand performs better for smoother skin texture, celimax or Purito?

celimax performs better for smoother skin texture compared to Purito according to reviewer feedback on this page. Reviewers often note smoother skin texture from celimax products.

When was Purito founded and who owns it?

Purito was founded in South Korea in 2017. Corstone Capital has owned the brand since 2022.

celimax or Purito for oily skin?

Purito is a Superior fit for oily skin, while celimax has a High fit on this page. Reviewers report that Purito does better with lightweight textures, soothing, and calming, whereas celimax is often noted for smoother skin texture.

celimax or Purito: which sunscreen is better?

Purito is the better choice for sunscreen because its Daily Soft Touch Sunscreen achieves a Superior Lovi fit level across dry, dry sensitive, skin with dark spots, sensitive, acne-prone, and mature skin types. In comparison, celimax offers an Average fit level for oily skin and a Low fit level for dry sensitive skin with its Oil Control Light Sunscreen.

celimax or Purito for sensitive skin?

Purito fits sensitive skin better, as Lovi rates its routine as Superior compared to High for celimax. Both brands offer fragrance-free products on this page.

celimax or Purito for acne-prone skin?

Purito is a better fit for acne-prone skin, as Lovi rates its routine as Superior compared to High for celimax. Both brands are free of fragrance across the products on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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